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Sri Ayuni
Department of Management, Faculty of Economics, Universitas Islam Sultan Agung, Indonesia
Economics, Econometrics & Finance

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TEAM ORIENTED LEADERSHIP: A NEW APPROACH TO MOTIVATE SALESPERSON Sri Ayuni; Diah Ayu Kusumawati; Wasitowati Wasitowati
Fokus Ekonomi : Jurnal Ilmiah Ekonomi Vol 18, No 1: Juni 2023
Publisher : STIE Pelita Nusantara Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/fe.18.1.93-110

Abstract

This study examines how to achieve sales performance through team oriented leadership and team work quality. Teamwork can run smoothly if in organization have a team-oriented leader. The sampling technique used snowball sampling with the selection of respondents using purposive sampling (non probability sampling). This study used a sample of 348 salespeople from the life insurance industry. The data was collected by distributing questionnaires and direct interviews with salespeople. The results showed that team-oriented leadership and teamwork can improve sales performance. Good and strong quality of teamwork can be achieved through team-oriented leadership. So that these two variables can jointly achieve the best performance in sales activities.
Co-Authors Diah Ayu Kusumawati Wasitowati Wasitowati