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All Journal Eksis: Jurnal Ilmiah Ekonomi dan Bisnis Management Studies and Entrepreneurship Journal (MSEJ) JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Journal Islamic Business and Entrepreneurship / JIBE
Mohammad Kurniawan DP
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Pengaruh Lingkungan Kerja Non-Fisk dan Kepuasan Kerja Terhadap Turnover Intention Karyawan pada PT Haleyora Powerindo Palembang Sukarni Aprianinur; Endah Dewi Purnamasari; Mohammad Kurniawan DP
Eksis: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14, No 1 (2023): Mei
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/eksis.v14i1.332

Abstract

The purpose of this research is to learn how PT Haleyora Powerindo Palembang's employees' perceptions of their non-physical work environment and their level of job satisfaction affect their likelihood of leaving the company. Distributing surveys with Google Form is a quantitative research method. Saturated sampling was used, in which all 43 respondents were included in the sample. Primary data was collected by a purposeful sampling strategy, while secondary data was gathered from other sources. The t test indicates that the effect size of Non-Physical Work Environment (X1) on Employee Turnover Intention (Y) is 0.000 0.05 (tcount = 4.974 > 5) and the sig value is Non-Physical Work Environment (X1) on Employee Turnover Intention (Y) is 0.01. This is table 2.021. Since the tcount value for Job Satisfaction (X2) on Employee Turnover Intention (Y) is 2.508 > 0.05 and the sig value for Job Satisfaction (X2) on Employee Turnover Intention (Y) is 0.048 < 0, 05, we may infer that Ho is false and Ha is true. This is table 2.021. Because of this positive or substantial influence of Job Satisfaction on Turnover Intention, we may rule out Ho and embrace Ha. Ho is rejected and Ha is accepted, indicating that the non-physical work environment (X1) and job satisfaction (X2) have a combined influence on employee turnover intention, as shown by the F test analysis, which reveals an Fcount of 16.889 and a Ftable value of 3.23. (Y).
Pengaruh Produk, Promosi Dan Physical Evidence Terhadap Kepuasan Konsumen (Studi Kasus Restoran Youwie Palembang) Rizky, Septian Agung; Mohammad Kurniawan DP; Yeni
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 10 No. 2 (2024): April 2024
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v10i2.2341

Abstract

Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh produk, promosi, dan physical evidence secara parsial dan simultan terhadap kepuasan konsumen pada Restoran Youwie Palembang. Penelitian ini menggunakan metode analisis kuantitatif. Sampel yang digunakan pada penelitian adalah sebanyak 96 responden. Data yang diperoleh dalam penelitian ini melalui penyebaran kuesioner kepada costomer Restoran Youwie Palembang. Teknik analisis data menggunakan analisis linear berganda, dengan uji t dan uji F. Sedangkan untuk melihat sejauh mana keakurasian dan kelayakan alat intrumen variabel penelitian digunakan uji validitas dan reabilitas pada SPSS versi 23. Hasil analisis uji t penelitian ini memperoleh nilai signifikan prodok sebesar 0,045 > 0,05 untuk variabel promosi sebesar 0,002yang berarti secara parsial produk, promosi, dan physical evidence berpengaruh positif dan signifikan terhadap kepuasan konsumen Restoran Youwie Palembang. Hasil analisis uji F dan koefisien determinasi menunjukkan bahwa secara simultan produk, promosi, dan physical evidence memiliki pengaruh positif dan signifikan terhadap kepuasan konsumen Restoran Youwie Palembang sebesar 58,7% (Sig.F 0,000<0,05). Hal ini menunjukkan bahwa semakin baik produk, promosi, dan physical evidence maka akan semakin tinggi pula kepuasan konsumen yang dihasilkan oleh Restoran Youwie Palembang.
Analisis Brand Image, Online Customer Review, Dan Social Media Marketing Terhadap Keputusan Pembelian Merchandise Plave Melalui Group Order Di Platform X Aprilian, Ananda Putri; Endah Dewi Purnamasari; Mohammad Kurniawan DP
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 4 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i4.8367

Abstract

Penelitian ini bertujuan untuk mengetahui tentang pengaruh brand image, online customer review, dan social media marketing terhadap keputusan pembelian merchandise Plave melalui group order di platform X. Penelitian ini menggunakan metode analisis kuantitatif dan Teknik pengumpulan data non probability sampling yaitu purposive sampling. Populasi dalam penelitian ini yaitu sebanyak 500 anggota dan sampel yang digunakan yang digunakan yaitu sebanyak 83 responden. Data yang diperoleh dalam penelitian ini melalui penyebaran kuesioner kepada pelanggan group order babystar. Teknik analisis data menggunakan uji validitas dan reliabilitas, uji normalitas, regresi linear berganda, uji hipotesis t dan F, dan uji koefisien korelasi dan determinasi. Hasil analisis uji t penelitian ini yaitu brand image dan social media marketing memiliki pengaruh positif dan signifikan terhadap keputusan pembelian, sedangkan online customer review memiliki pengaruh positif tidak signifikan terhadap keputusan pembelian. Hasil uji F menunjukan brand image, online customer review, dan social media marketing berpengaruh positif dan signifikan terhadap keputusan pembelian merchandise Plave melalui group order di platform X.
Pengaruh Kepemimpinan, Kompetensi, dan Lingkungan Kerja terhadap Peningkatan Produktivitas Karyawan pada PT Rascar Auto Sport Palembang Ananda Putri, Raisa; Mohammad Kurniawan DP; Yeni
Jurnal Bisnis Islam dan Kewirausahaan Vol 4 No 1 (2025): Journal of Islamic Business and Entrepreneurship (JIBE)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Islam Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33379/jibe.v4i1.6789

Abstract

This study aims to analyze the impact of leadership, competence, and work environment on the productivity of employees of PT Rascar Auto Sport Palembang. This type of research is quantitative descriptive. The technique of determining the number of samples used saturated sampling with a total of 90 respondents. Data analysis used data quality test, classical assumption test, and multiple linear regression analysis with t-test (partial), F test (simultaneous), and R test. The results of the study show that leadership has a positive and significant effect on the productivity of PT Rascar Auto Sport Palembang employees. Competence has a positive and significant effect on the productivity of PT Rascar Auto Sport Palembang employees. The work environment does not have a positive and significant effect on the productivity of PT Rascar Auto Sport Palembang employees. Leadership, competence and work environment simultaneously have a positive and significant effect on the productivity of PT Rascar Auto Sport Palembang employees. The correlation value results for the variables Leadership, Competence, and work environment related to employee productivity (Y) were positive
Co-Authors Ananda Putri, Raisa Aprilian, Ananda Putri Endah Dewi Purnamasari Rizky, Septian Agung Sukarni Aprianinur Yeni