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All Journal Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan KREATIF: Jurnal Pengabdian Masyarakat Nusantara
Minna El Widdah
Universitas Islam Negeri Sulthan Thaha Saifuddin Jambi
Arts Computer Science & IT Economics, Econometrics & Finance Education Engineering Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences

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STRATEGI PEMASARAN JASA PENDIDIKAN DALAM MENINGKATKAN CITRA DI PONDOK PESANTREN MADINATUL ULUM MERANGIN Lili Apriani; Minna El Widdah; Muslih Muslih
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 6 (2023): May
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i6.977

Abstract

Marketing of educational services needs to be carried out as a form of accountability to provide information regarding the condition of Islamic boarding schools to the public. This study aims to determine the marketing mix strategy of educational services carried out by Pondok Pesantren Madinatul Ulum Merangin in improving its image. This study uses a descriptive qualitative approach. Data collection techniques with interviews, observation and document study. Data analysis techniques with data reduction, data presentation and drawing conclusions. The results showed that overall the Madinatul Ulum Merangin Islamic Boarding School had implemented an educational service marketing strategy that was quite good in improving its image. By providing a product offer that suits the needs of the community, and a strategic location for Islamic boarding schools to carry out educational activities and carry out promotions through student guardians, print media, social media and output. Madinatul Ulum Merangin Islamic Boarding School provides coaching for teachers, and the learning process is quite good. However, in the aspect of physical evidence, the facilities and infrastructure provided are inadequate and it is better to improve the facilities provided by Islamic boarding schools so that they are able to support the implementation of a quality education process.
Pelatihan Model Pembelajaran RADEC Berorientasi Creative Thinking bagi Mahasiswa Calon Guru di Institut Agama Islam Swasta Yasni Kabupaten Bungo A A Musyaffa; Minna El Widdah
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 6 No. 1 (2026): Jurnal Pengabdian Masyarakat Nusantara
Publisher : AMIK Veteran Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v6i1.10759

Abstract

The implementation of learning in the 21st century requires teachers and pre-service teachers to possess adaptive, creative, and innovative pedagogical competencies oriented toward developing students’ higher-order thinking skills. Therefore, learning renewal needs to be initiated at the level of teacher education, particularly in enhancing the ability to design and develop innovative learning tools. This community service program aimed to describe the outcomes of training and assistance in implementing the Read–Answer–Discuss–Explain–and Create (RADEC) learning model oriented toward creative thinking for pre-service teachers at the Institut Agama Islam (IAI) Yasni, Bungo Regency. The program involved 50 pre-service teachers from the PGMI and PAI study programs. The implementation method employed a Participatory Action Research (PAR) approach using the ADDIE model, which consists of analysis, design, development, implementation, and evaluation stages. Data were collected through questionnaires, observations, and interviews. The results showed that the pre-service teachers were able to design RADEC-based learning tools, including lesson plans, pre-learning questions, and student worksheets. Overall, the ability of pre-service teachers to develop lesson plans after the training was categorized as very good, with an average score of 95.39. The lowest indicator was the formulation of learning objectives, which obtained a score of 68.88, indicating the need for further improvement. The RADEC learning model proved effective in improving lesson planning skills and fostering the cognitive development of pre-service teachers.
Co-Authors AA Musyaffa Lili Apriani Muslih Muslih