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All Journal Jurnal Abdimas Bina Bangsa
Michael Alfian Camdesus Jondar
Universitas Surabaya
Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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“RICH” YOUTUBER, “POOR” YOUTUBER: IMPLEMENTASI BUSINESS INTELLIGENCE DALAM MENINGKATKAN PENDAPATAN CHANNEL YOUTUBE YE Michael Alfian Camdesus Jondar; Werner Ria Murhadi
Jurnal Abdimas Bina Bangsa Vol. 4 No. 1 (2023): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v4i1.529

Abstract

This research is made to know the implication of Bussiness Intelligence (BI) to increase the Youtube Channel YE income. This research used a qualitative approach to get a closer look on the role of BI to improve Youtuber's income and how YE built the youtube channel from the start until now. The data source for this research comes from an interview from the Youtube Gaming YE channel owner and Youtube YE data analysis. The research findings shows that BI data implicate on how much engagement to the Youtube YE channel and increased the Youtube YE channel income
Co-Authors Werner R Murhadi