Jurnal Abdimas Bina Bangsa
Vol. 4 No. 1 (2023): Jurnal Abdimas Bina Bangsa

“RICH” YOUTUBER, “POOR” YOUTUBER: IMPLEMENTASI BUSINESS INTELLIGENCE DALAM MENINGKATKAN PENDAPATAN CHANNEL YOUTUBE YE

Michael Alfian Camdesus Jondar (Universitas Surabaya)
Werner Ria Murhadi (Universitas Surabaya)

Article Info

Publish Date
06 Jun 2023

Abstract

This research is made to know the implication of Bussiness Intelligence (BI) to increase the Youtube Channel YE income. This research used a qualitative approach to get a closer look on the role of BI to improve Youtuber's income and how YE built the youtube channel from the start until now. The data source for this research comes from an interview from the Youtube Gaming YE channel owner and Youtube YE data analysis. The research findings shows that BI data implicate on how much engagement to the Youtube YE channel and increased the Youtube YE channel income

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Journal Info
Jurnal Abdimas Bina Bangsa
Website

Abbrev

jabb

Publisher

Universitas Bina Bangsa

Subject

Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

Description

Jurnal Abdimas Bina Bangsa (JABB) teregistrasi dengan nomor p-ISSN: 2722-936X dan e-ISSN: 2722-9394. Merupakan Jurnal yang berisi artikel-artikel ilmiah yang meliputi bidang Pengabdian kepada Masyarakat yang dikelola oleh Lembaga Penelitian dan Pengabdian pada Masyarakat (LP2M) Universitas Bina ...