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yulia shadrina
Universitas Indonesia
Humanities Law, Crime, Criminology & Criminal Justice

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LEGAL CONSEQUENCES OF NOT INCLUDING THE IDENTITY OF BUSINESS ACTORS IN THE MARKETPLACE AND THE ROLE OF THE MARKETPLACE RELATED TO FULFILLING CONSUMER RIGHTS yulia shadrina
Syiah Kuala Law Journal Vol 7, No 1: April 2023
Publisher : Magister Ilmu Hukum Fakultas Hukum Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/sklj.v7i1.28670

Abstract

Penelitian ini bertujuan untuk meninjau akibat hukum yang dapat terjadi jika pelaku usaha/penjual di marketplace tidak mencantumkan identitas/alamatnya dengan lengkap dan sebenar-benarnya. Metode penelitian yang digunakan adalah yuridis normatif yaitu menelaah semua regulasi yang bersangkut paut dengan pelanggaran hukum akibat tidak dicantumkannya identitas pelaku usaha dalam marketplace dan peran marketplace terkait pemenuhan hak konsumen. Hasil penelitian ini menemukan adanya pelanggaran atas tiga peraturan perundang-undangan di Indonesia jika pelaku usaha tidak mencantumkan alamat/identitasnya dengan lengkap dan sebenar-benarnya. Akibatnya terdapat ancaman yang bersifat administratif maupun ancaman pidana kurungan dan denda uang jika pelaku usaha mengindahkannya. Selain dari sisi pelaku usaha, pihak marketplace sebagai tempat yang memfasilitasi penjual dan pembeli sebenarnya juga memiliki peran penting agar hak konsumen dapat terpenuhi. Dari penelitian ini ditemukan adanya beberapa hak konsumen yang sudah dipenuhi dan ada beberapa hak konsumen juga yang belum dijamin oleh pihak marketplace.
Legal Consequences of Not Including The Identity of Business Actors in The Marketplace and The Role of The Marketplace Related to Fulfilling Consumer Rights yulia shadrina
Syiah Kuala Law Journal Vol 7, No 1: April 2023
Publisher : Magister Ilmu Hukum Fakultas Hukum Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/sklj.v7i1.29507

Abstract

Buying and selling transactions through information technology media and the internet (e-commerce) have positive and negative sides. Several problems often occur in its implementation, which often requires the seller’s accountability to not harm consumer rights. However, one element that is often forgotten by sellers and buyers is the inclusion of the identity or address of the business actor in the marketplace. As a result, fulfilling the responsibilities of the seller is often difficult and the buyer becomes disadvantaged. Not only the seller, the marketplace as a place that facilitates sellers and buyers also has an important role so that consumer rights can be fulfilled. Not including the identity/address of business actors in the marketplace also creates legal consequences that differ from several laws and regulations in Indonesia, requiring more attention from the government
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