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All Journal Jurnal PERKUSI: Pemasaran, Keuangan dan Sumber Daya Manusia TOFEDU: The Future of Education Journal
Sasi Ngatiningrum
Universitas Pamulang
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Other

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Pengaruh Promosi Terhadap Keputusan Pembelian pada Market Place Shopee (Studi Kasus Mahasiswa Prodi Manajemen Manajemen Universitas Pamulang) Nifta Alfitriana; Sasi Ngatiningrum; Ryan Ruwah Rizki; Edozi Putra; Sugiyanto Sugiyanto
Jurnal Ilmiah PERKUSI Vol 2, No 4 (2022): PERKUSI
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/j.perkusi.v2i4.25284

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh promosi terhadap keputusan pembelian pada Market Place Shopee (Studi Kasus Mahasiswa Prodi Manajemen Universitas Pamulang). Metode yang digunakan adalah explanatory research dengan sampel sebanyak 96 responden. Teknik analisis menggunakan analisis statistik dengan pengujian regresi, korelasi, determinasi dan uji hipotesis. Hasil penelitian ini variabel promosi diperoleh rata-rata skor sebesar 3,415 dengan kriteria baik. Variabel keputusan pembelian diperoleh rata-rata skor sebesar 3,828 dengan kriteria baik. Promosi berpengaruh signifikan terhadap keputusan pembelian  dengan persamaan regresi Y = 9,962 + 0,831X, dan nilai korelasi 0,771 atau kuat dengan determinasi 59,5%. Uji  hipotesis diperoleh signifikansi 0,000 < 0,05.
A Comparative Study of Financial Performance in Property Companies on the Indonesia Stock Exchange Post-IFRS 15 (PSAK 115) Adoption: A Review of 17 Firms (2022–2024) Eky Septiawan; Sahrudin Sahrudin; Sasi Ngatiningrum; Muzakir Muzakir; Nofryanti Nofryanti
The Future of Education Journal Vol 5 No 2 (2026)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v5i2.1758

Abstract

This study conducts a comparative analysis of the financial performance of 17 property sector issuers listed on the Indonesia Stock Exchange (IDX) for the period 2022-2024,following the full implementation of PSAK 115 on Revenue for contracts with customers. Using a descriptive-comparative research design with secondary data source from annual financial reports, this study examines four key financial ratios: Current Ratio (CR), Return on Assets (ROA), Total Asset Turnover (TAT), and Debt to Asset Ratio (DAR). The result reveal significant disparities in financial performance across issuers. PT Metropolitan Land Tbk (MTLA) recorded the highest ROA at 27% in 2023, while PT Puradelta Lestari Tbk (DMAS) demonstrated the most balanced and consistent performance across all four indicators throughout the observation period. Industry wide averages indicate improving profitability (ROA rising from 4% to 6%) and declining leverage (DAR declining from 43% to 38%), suggesting a positive adaptation trend following the adoption of PSAK 115. Revenue recognition patterns varied considerably across issuers, reflecting differences in contract structures, project completion timelines, and product segment characteristics. These findings underscore the importance of olistic financial ratio analysis in evaluating property issuers under the new revenue recognition standard.
The Separation of Personal and Business Finances: Accounting Implications for Financial Stability and Transparency in MSMEs in Cipayung District, Depok City Muhamad Aghil Hanafi; Sasi Ngatiningrum; Astri Arnesia; Istiqomah Nur Hasanah; Nofryanti Nofryanti
The Future of Education Journal Vol 5 No 2 (2026)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v5i2.1763

Abstract

This study aims to analyze the importance of separating personal and business finances and its implications for financial stability and transparency among Micro, Small, and Medium Enterprises (MSMEs) in Cipayung District, Depok City. The primary issue faced by MSME owners is a low understanding of basic accounting practices, particularly in segregating personal and business transactions, which leads to inaccurate financial reporting and difficulties in business decision-making. Methodology: This research employed a qualitative approach, with data collection techniques including observation, interviews, and documentation involving MSME owners. Findings: The results indicate that most business owners still mix personal and business finances, resulting in a lack of transparency, difficulty in measuring business performance, and limited access to external funding sources. Financial separation is proven to have positive implications for more systematic financial reporting, increased accountability, and ease of business performance evaluation. Furthermore, the implementation of accounting practices, such as separate transaction recording, the use of dedicated business bank accounts, and the preparation of basic financial statements, can enhance financial stability and external trust. Conclusion: Therefore, continuous education and assistance are required for MSME owners to improve accounting literacy, enabling them to consistently apply financial separation to support business sustainability and growth.
Co-Authors Astri Arnesia Edozi Putra Eky Septiawan Istiqomah Nur Hasanah Muhamad Aghil Hanafi Muzakir Muzakir Nifta Alfitriana Nofryanti Nofryanti Ryan Ruwah Rizki Sahrudin Sahrudin Sugiyanto Sugiyanto