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All Journal Jurnal Abdimas Indonesia
Fadilla Ryandini
Universitas Pembangunan Nasional “Veteran” Jawa Timur
Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : Jurnal Abdimas Indonesia

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Pendampingan Usaha Kecil, Mikro, dan Menengah Kelurahan Kedung Baruk Melalui Media Sosial Instagram sebagai Upaya dalam Pengoptimalan Promosi Digital Fadilla Ryandini; Zawawi Zawawi
jurnal ABDIMAS Indonesia Vol. 1 No. 2 (2023): Juni: Jurnal ABDIMAS Indonesia
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/jurai.v1i2.110

Abstract

Abstract: The rapid development of technology and digitalization currently has an impact on all aspects of life. Current technological developments affect world marketing which is shifting into the digitalization era. This creates a new and easy way for businesses to learn about consumer behavior, brands and services that match the wants and needs of today's customers. The aim of this program is to help MSMEs in the Kedung Baruk Village to maximize social media as a marketing tool. For this program the author uses a special assistance method in implementing the planned program. This assistance program specifically selects MSMEs in the Kedung Baruk Village.
Co-Authors Zawawi Zawawi