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All Journal Economics and Digital Business Review Manajemen dan Kewirausahaan Jurnal Ilmiah Multidisiplin Amsir
Darmawansah Ibrahim
Fakultas Bisnis Institut Ilmu Sosial Dan Bisnis Andi Sapada
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Public Health Other

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Bage Wassele’s Accounting Model: Tradition to Sustainability Suwandi Suwandi; Darmawansah Darmawansah
Economics and Digital Business Review Vol. 4 No. 2 (2023): February - July
Publisher : STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/ecotal.v4i2.845

Abstract

Accounting in the current era has highlighted broader areas related to social and cultural sustainability in community activities and life. One of the community habits that is in the spotlight is the practice of bage wassele' in cultivating gardens. This ethnographic research aims to uncover the accounting practice of bage wassele' as a supporting pillar for the sustainability of garden cultivation in Awo Village, Lasusua District, North Kolaka Regency. Research data was collected using the interview method. The subjects of this research involved 4 planters as informants who were selected using purposive sampling. Data analysis was carried out using descriptive qualitative analysis techniques with descriptive, reduction and selection stages of research data. The results of the research suggest that bage wassele' accounting practices in cultivating gardens have a positive impact in supporting the economic, social and cultural sustainability of society, by including fair distribution of business results, reduction of social and economic disparities, greater social accountability, sustainable innovation, and decision making that considers profitability, social welfare, and cultural preservation. Furthermore, the practice of bage wassele' helps support the achievement of the SDGs by strengthening the values of justice, cooperation and inclusion, as well as reducing economic inequality, creating economic opportunities and wise management of natural resources to achieve sustainable economic development.
Pengaruh Bauran Pemasaran Terhadap Keputusan Pembelian Sepeda Motor Honda Beat Arifuddin Arifuddin; Firman Alimudin; Darmawansah Darmawansah
Manajemen dan Kewirausahaan Vol. 4 No. 1 (2023): Manajemen dan Kewirausahaan
Publisher : Manajemen FEB Unima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53682/mk.v4i1.6451

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui seberapa besar pengaruh produk, harga, promosi, dan tempat terhadap pembelian sepeda motor Honda Beat dengan menggunakan metode analisis SPSS 20. Hasil penelitian menunjukkan bahwa; 1. Produk (X1) tidak berpengaruh pada variabel keputusan pembelian (Y) dan memiliki probabilitas yang signifikan. 2. Harga (X2) tidak berpengaruh pada variabel keputusan pembelian (Y) dan probabilitas yang signifikan. Promosi (X3) memiliki pengaruh positif dan signifikan terhadap keputusan pembelian (Y) dan probabilitas signifikansi. 4. Tempat (X4) berpengaruh positif dan signifikan terhadap keputusan pembelian (Y) dan probabilitas signifikansi.5. Produk (X1), Harga (X2), Promosi (X3) dan Tempat (X4) berpengaruh positif dan signifikan terhadap variabel keputusan pembelian (Y) di PT. Daya Anugrah Mandiri, Cabang Parepare   The purpose of this study was to determine how much influence the product, price, promotion, and place had on the purchase decions of a Honda Beat motorcycle using the SPSS 20 analysis method. The results showed that; 1. The product (X1) has no effect on the purchasing decision variable (Y) and has a significant probability. 2. Price (X2) has no effect on the purchase decision variable (Y) and significant probability. Promotion (X3) has a positive and significant effect on the purchase decision (Y) and the probability of significance. 4. Place (X4) has a positive and significant effect on the purchase decision (Y) and the probability of significance.5. Product (X1) Price (X2) Promotion (X3) and Place (X4) have a positive and significant effect on the purchasing decision variable (Y) at PT. DayaAnugrah Mandiri, Parepare Branch  
Efek Harga dan Kualitas Layanan Terhadap Kepuasan Konsumen (Studi Pada Customer Toyota Avanza) Darmawansah Ibrahim
Jurnal Ilmiah Multidisiplin Amsir Vol 1 No 2 (2023): Juni
Publisher : AhInstitute of Research and Community Service (LP2M) Institute of Social Sciences and Business Andi Sapada

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (473.538 KB) | DOI: 10.62861/jimat amsir.v1i2.226

Abstract

This research was conducted with the aim to determine the effect of price and service quality on consumer satisfaction in car users Toyota Avanza Pt. Hadji Kalla Branch. Urip Sumoharjo Makassar This study uses a questionnaire to be given to consumers who use Toyota Avanza cars, as many as 52 samples from some of the existing population. Data were analyzed using the SPSS Version 16 program. The results of this study indicate that price has a significant effect on customer satisfaction in purchasing a Toyota Avanza car, service quality has a significant effect on customer satisfaction in purchasing a Toyota Avanza car, price and service quality have a significant effect on customer satisfaction in purchasing Toyota Avanza car. The results of multiple linear regression analysis between price and service quality simultaneously have a significant influence on customer satisfaction in purchasing a Toyota Avanza car.
Co-Authors Arifuddin Firman Alimudin Suwandi