Asep Saifudin
Sekolah Tinggi Ilmu Ekonomi Swadaya

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Peran Pengalaman Kerja Dalam Personal Performance Planning: Sebuah Tinjauan Teoritis Dan Empiris Asep Saifudin; Hasanuddin Pasiama
Cakrawala Akuntansi & Manajemen Vol 29 No 2 (2022): Juli - Desember
Publisher : LPPM Swadaya Institute of Business and Communication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56070/cakrawala.v29i2.17

Abstract

Work experience is very necessary in improving employee performance in the company. Employee work experience shows the level of mastery of skills. Employees who have had more years of service will have various kinds of work experience in solving various kinds of problems within the company. It is expected that employees will have good quality resources in improving work performance. The purpose of this study is to describe the role of work experience in improving employee performance scientifically based on the results of the existing literature review. If employees have a lot of work experience, then the abilities possessed by employees will be in accordance with the work given, so that employees have high performance. This employee performance refers to the results of work in completing the work. This role has a positive nature which means the more work experience an employee has, the employee's performance will increase.
Orientasi kewirausahaan dan kapabilitas pemasaran pada kinerja usaha kecil dan menengah: Peran faktor lingkungan yang dinamis sebagai pemoderasi Asep Saifudin; Hasanuddin Pasiama
Cakrawala Akuntansi & Manajemen Vol 29 No 1 (2022): Januari - Juni
Publisher : LPPM Swadaya Institute of Business and Communication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56070/cakrawala.v29i1.21

Abstract

The purpose of this study is to examine the impact of entrepreneurial orientation and marketing capabilities on the performance of small and medium-sized enterprises (SMEs), as well as how dynamic environmental factors moderate these relationships. The population was all managers or owners of SMES in Padang City. The sampling technique used a non-probability approach, namely purposive sampling. In the data analysis, 190 samples (response rate 84,44%) were used as a sample size. The Smart-PLS software is used in this study to perform variance-based structural equation modeling (VB-SEM). The findings show that (i) entrepreneurial orientation has a positive and significant effect on SME performance, (ii) marketing capabilities have a positive and significant effect on SME performance, and (iii) In these relationships, the role of dynamic environmental factors as a moderator is not supported. The managerial implications will be discussed later.
Faktor-Faktor Yang Mempengaruhi Kepuasan Konsumen Pada Pengguna Aplikasi Jasa Gojek di Bekasi Winaya Purwanti; Asep Saifudin; Henny Risnawati
Cakrawala Akuntansi & Manajemen Vol 29 No 1 (2022): Januari - Juni
Publisher : LPPM Swadaya Institute of Business and Communication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56070/cakrawala.v29i1.26

Abstract

This study aims to determine and analyze the factors that influence consumer satisfaction with Gojek service application users in Bekasi. The factors studied were service quality, price, brand image, and promotion factors. The approach used in this research is associative by using primary data through questionnaires and interviews. The population in this study are consumers in the city of Bekasi who have the Gojek application on their cell phones and have used it at least 5 times. The sampling method used probability sampling with a sample of 100 people. The data analysis technique used multiple linear regression, partial, and simultaneous hypothesis testing, and looking for the coefficient of determination. The results of the study stated that the factors of service quality, price, brand image, and promotion had a positive and significant influence on consumer satisfaction for Gojek service application users in Bekasi either partially or simultaneously.
Faktor-Faktor Yang Pendorong Dan Penghambat Usaha Ternak Ayam Potong Bermitra Dengan PT. Wacana Jaya Henny Risnawati; Wianaya Purwanti; Asep Saifudin
Cakrawala Akuntansi & Manajemen Vol 29 No 1 (2022): Januari - Juni
Publisher : LPPM Swadaya Institute of Business and Communication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56070/cakrawala.v29i1.27

Abstract

The purpose of this study was to determine the factors that encourage and inhibit the chicken livestock business in the partnership of Sinar Jaya Partners Ltd. The research approach used in this study was a qualitative method. The respondents consisted of three livestock businesses that are partners of Sinar Jaya Partners Ltd. The result showed that the main factors that encouraged and hindered the willingness of entrepreneurs to become partners of Mitra Sinar Jaya Ltd are: 1) Costs incurred by farmers in the broiler business in partnership with Mitra Sinar Jaya Ltd, namely the average number of fixed costs and the average amount; 2) The average total net income per harvest obtained by broiler breeders in the partnership of Sinar Jaya Partners Ltd