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All Journal PERSPEKTIF Jurnal Visi Komunikasi
Monica Novelyana
Universitas Multimedia Nusantara
Humanities Languange, Linguistic, Communication & Media Social Sciences

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Indonesian Bangtan Sonyeondan (BTS) fan’s activism on the #BlackLivesMatter issue on Twitter Monica Novelyana; Cendera Rizky Anugerah Bangun; Teguh Dwi Putranto
PERSPEKTIF Vol. 12 No. 3 (2023): PERSPEKTIF, July
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v12i3.9484

Abstract

The hashtag #BlackLivesMatter was used to draw attention to the injustices experienced by black people. As a public show of support for black people and in response to the death of George Floyd, the hashtag dominated Twitter in May 2020. Support for the movement came from various sources, including BTS' ARMY fan base. Without receiving specific instructions from their heroes, BTS' ARMY took part by utilizing existing fan content and rallied to support #BlackLivesMatter on Twitter. This research aims to find out the reasons for fan activism carried out by Indonesian BTS ARMY on the #BlackLivesMatter issue. This study has used a post-positivistic paradigm with a qualitative approach. The nature of this research is descriptive research using the case study method. The research data was obtained through interviews involving five informants. The informant determination technique in this study used purposive sampling, which is a non-probability sampling technique. The criteria for informants in this study are part of the ARMY fandom from Indonesia, and are active as ARMY in the #BlackLivesMatter 2020 issue on Twitter social media. The results show that the existence of their fandom is a strong driver of ARMY's activism in #BlackLivesMatter.
Budaya Partisipatif BTS ARMY dalam Isu #BlackLivesMatter di Twitter Monica Novelyana; Cendera Rizky Anugerah Bangun; Teguh Dwi Putranto
Jurnal Visi Komunikasi Vol 22, No 01 (2023): MEI 2023
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v22i01.19682

Abstract

#BlackLivesMatter merupakan sebuah tagar yang digunakan untuk menyuarakan ketidakadilan yang dihadapi oleh kaum berkulit hitam. Tagar tersebut sempat mendominasi media sosial Twitter pada Mei 2020 sebagai respon dari kematian George Ffloyd dan sebagai wujud dukungan masyarakat bagi kaum berkulit hitam. Gerakan tersebut memunculkan dukungan dari berbagai pihak, termasuk fandom dari BTS, yaitu ARMY. Tanpa perintah langsung dari idola mereka, BTS ARMY berpartisipasi dengan menggunakan konten yang telah ada dalam fandomnya dan bekerja sama untuk mendukung #BlackLivesMatter di Twitter. Penelitian ini bertujuan untuk mengetahui bagaimana budaya partisipatif BTS ARMY dalam isu #BlackLivesMatter di Twitter dengan menggunakan metode studi kasus. Hasil penelitian menunjukkan bahwa budaya partisipatif yang terjadi selama keterlibatan mereka dalam isu ini dapat dikategorikan dalam bentuk affiliations, expressions, collaborative problem solving, dan circulation.
Co-Authors Cendera Rizky Anugerah Bangun Putranto, Teguh Dwi