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All Journal Jurnal Riset dan Pengabdian Masyarakat JSIKOM (Jurnal Studi Ilmu Komunikasi)
Aalia Letiara Trisilia
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Religion Arts Humanities Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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Chingkhui: Pengembangan Ekonomi Kelompok Perempuan Teumareum Hary Elta Pratama; Nur Rohman Dolok Saribu; Aalia Letiara Trisilia; Sartika Rahayu; Umi Saputri; Gea Ramadhani; M. Aulia Rahman; Teuku Jumadil Aulia; Fadjar Siddiq; Ridwan
Jurnal Riset dan Pengabdian Masyarakat Vol 3 No 2 (2023): Jurnal Riset dan Pengabdian Masyarakat
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LP2M) Universitas Islam Negeri Ar-Raniry Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jrpm.v3i2.2930

Abstract

Chingkhui is one of the traditional food ingredients in Indra Jaya District. This chingkhui powder development business, if carried out professionally, by paying attention to shape innovation, flavor strengthening, packaging and market strategy, will eventually be able to compete with modern food and will provide good opportunities and potential to be developed so that it will bring benefits as well as become a promotional event for traditional foods. Seeing the potential that exists, the community, especially the women of Teumareum Village, Indra Jaya District, Aceh Jaya Regency must develop variations of processed chingkhui powder. Technical guidance on improving the quality of business and assistance and program evaluation through the Community Service (PKM) program. The program to increase the variety of processed products was carried out by the Malay Real Work Lecture Students (KKN) of Teumareum Village in 2022 Batch III of State Islamic Religious Universities (PTKIN) throughout Sumatra-Aceh Jaya. The implementation of this program is not only carried out by KKN students, but the process of making it is also assisted by the women in Teumareum Village. The implementation of the Serumpun Melayu KKN program can help the community in this case in Teumareum Village, Indra Jaya District, Aceh Jaya Regency to increase their economic income through community empowerment of the Teumareum women's group to make higher quality products. Through the implementation of the Serumpun Malay Community Service Program, it is very helpful for the community in Teumareum Village, Indra Jaya District, Aceh Jaya Regency in terms of increasing the variety of chingkhui powder products through processed aspects of production.
PERAN HUMAS DALAM MEMPUBLIKASIKAN KEGIATAN PEMERINTAH MELALUI MEDIA SOSIAL INSTAGRAM DI SEKRETARIAT DPRD KOTA LAHAT Aalia Letiara Trisilia; Rina Pebriana
Jurnal Prodi Ilmu Komunikasi Vol 2 No 2 (2023): Jurnal Studi Ilmu Komunikasi Mei 2023
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Politik Universitas Islam Negeri Raden Fatah Palembang

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Abstract

The purpose of this study is to analyze the role of Public Relations in publicizing government activities through Instagram social media at the DPRD Secretariat. This study uses a qualitative descriptive method with in-depth interview techniques with two public relations staff who are responsible for the DPRD Secretariat's Instagram account. The results of the study show that Public Relations has an important role in publicizing government activities through Instagram social media. Public Relations is responsible for managing and uploading content related to DPRD activities, including photos and videos, as well as writing informative and interesting captions. Public Relations also plays a role in promoting the DPRD Secretariat Instagram account so that it is more widely followed by the public. However, in its implementation, Public Relations still faces several challenges, such as limited human resources and lack of support from DPRD leaders. In addition, there are also problems in measuring the impact and effectiveness of publishing activities through Instagram. In this case, this study recommends that DPRD increase support for Public Relations in terms of human resources and equipment needed to properly manage Instagram accounts. The DPRD also needs to provide training and development to improve PR's ability to manage social media. Finally, the DPRD must evaluate and measure the impact of posting through Instagram to determine the effectiveness of their social media strategy.
Co-Authors Fadjar Siddiq Gea Ramadhani Hary Elta Pratama M. Aulia Rahman Nur Rohman Dolok Saribu Ridwan Rina Pebriana Sartika Rahayu Teuku Jumadil Aulia Umi Saputri