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All Journal Indonesian Journal of International Relations Media Bina Ilmiah
Rizqi Muttaqin
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Humanities Social Sciences Other

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DIGITAL DIPLOMACY OF INDONESIA IN REALIZING ITS VISION AS THE ASEAN DIGITAL ECONOMY HUB Santoso, Rizal Budi; Moenardy, Dwi Fauziansyah; Rizqi Muttaqin
Indonesian Journal of International Relations Vol 8 No 2 (2024): INDONESIAN JOURNAL OF INTERNATIONAL RELATIONS
Publisher : Indonesian Association for International Relations

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32787/ijir.v8i2.575

Abstract

This research analyzes Indonesia's digital diplomacy to realize Indonesia's vision of strengthening its position as the center of ASEAN's digital economy and encouraging inclusive and sustainable economic growth in the region. Qualitative methods were used in this research by collecting data through a literature study which was then validated using data triangulation techniques. This research shows that developing digital diplomacy is essential in strengthening Indonesia's position as a digital economy leader in the ASEAN region, including building a solid digital infrastructure, increasing access and digital inclusion, and promoting regional collaboration through the ASEAN Smart Cities Network (ASCN). In achieving this goal, Indonesia can encourage digital inclusion, expand its market, and formulate regulations and policies that support the growth of the digital economy and startups.
DAMPAK DRAMA KOREA SEBAGAI MEDIA PROMOSI PRODUK KECANTIKAN TERHADAP PASAR DI INDONESIA Vanessa Bernadette Louise; Rizqi Muttaqin
Media Bina Ilmiah Vol. 18 No. 12: Juli 2024
Publisher : LPSDI Bina Patria

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33758/mbi.v18i12.885

Abstract

This research aims to explore and explore whether Korean dramas are proven to have an influence on the market in Indonesia, so that many people in Indonesia are interested in buying products contained in Korean dramas. The problem raised in this research is whether Drakor is good for promotional media. Korean dramas (drakor) can have a positive impact on promotional media, especially Korean dramas have a significant impact as promotional media, both for Korean products and tourism destinations. This has become an effective tool in introducing and marketing Korean culture to a global audience. The author's current research method uses quantitative methods. Through interview data collection techniques, it can be concluded that Korean dramas influence product promotion media. This was proven when conducting an interview with one of the Korean drama viewers. When watching a Korean drama series, the first thing they saw was the beauty product used by the main character. One of the Korean Drama viewers also learned about beauty products that he didn't know about before through the Korean Drama series
Co-Authors Moenardy, Dwi Fauziansyah Santoso, Rizal Budi Vanessa Bernadette Louise