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All Journal Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Jurnal Kendali Akuntansi
Leni Lastrian Nahulae
Universitas Islam Negeri Sumatera Utara
Economics, Econometrics & Finance Social Sciences

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Efektivitas Penggunaan Aplikasi PLN Mobile Pada Bagian Pelayanan Pelanggan Di PLN UP3 Binjai Annio Indah Lestari Nasution; Ayu Lestari Sitio; Cai Siregar; Leni Lastrian Nahulae
Jurnal Kendali Akuntansi Vol. 1 No. 4 (2023): Oktober : Jurnal Kendali Akuntansi
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jka-widyakarya.v1i4.1409

Abstract

PLN (Persero) UP3 Binjai is one of the PLN units responsible for the electricity distribution function. In the electricity business, its position is as an interface with customers. The aim of this research is to determine the effectiveness of using the PLN Mobile application in the customer service section at PLN UP3 Binjai. In collecting research data, a qualitative method was used consisting of interviews and observations as well as literature review, interviews were conducted to PLN employees in the customer service department and PLN mobile users. The results of the research are that the PLN Mobile Application is quite good and very useful for UP3 Binjai customers to fulfill electricity needs, complaints and grievances, however, socialization is not yet evenly distributed so that there are still PLN customers UP3 Binjai who have not used the PLN Mobile application. Apart from that, the PLN Mobile application also has a positive impact on both customers and PLN employees because it will be more effective and save time and energy for both customers and employees in resolving customer complaints.
Analisis Faktor-Faktor yang Memengaruhi Penetapan Harga Amyra Zhahra Lubis; Leni Lastrian Nahulae; Nur Marliana Anggraini; Rabiatun Adawiyah; Suhairi
Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Vol 9 No 1 (2024)
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/jms.v9i1.21412

Abstract

Sebelum melakukan strategi pemasaran produk dan layanan, penetapan harga merupakan hal utama yang harus dipertimbangkan. Penetapan harga merupakan hal yang sangat penting dalam strategi pemasaran produk dan layanan. Artikel ini membahas terkait dengan faktor-faktor yang mempengaruhi penetapan harga dalam lingkungan bisnis. Pengambilan keputusan pada penetapan harga dapat memahami beberapa faktor seperti pengaruh dan kendala dan langkah-langkah dalam penetapan harga yang meliputi tujuan, estimasi permintaan, elastisitas harga, biaya, kaitannya dengan volume penjualan, harga, biaya kompetitor, metode penetapan harga, dan penyesuaian struktur harga dengan kondisi pasar. Artikel ini bertujuan memberikan pemahaman tentang penetapan harga.
Co-Authors Amyra Zhahra Lubis Ayu Lestari Sitio Cai Siregar Nasution, Annio Indah Lestari Nur Marliana Anggraini Rabiatun Adawiyah