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OVO E-Wallet as a Platform of Digital Payment in Indonesia: An Empirical Analysis wiwik widiyanti; Vina Islami; Rani -; Syahrir -; Rosento -
MONETER - JURNAL AKUNTANSI DAN KEUANGAN Vol 7, No 2 (2020): Oktober 2020
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/moneter.v7i2.9542

Abstract

Abstract. Nowadays, payment systems in the digital era use more electronic money than physical money; one of the famous ones is OVO e-wallet. OVO has supported in some various merchandises, so that people can easily download and use it. Moreover, the trust of the community is very important that OVO continues to be used in every online transaction in almost every places and vendors. The purpose of this study is to study the factors that influence the use of OVO by its consumers. The location of the research in Depok, West Java, Indonesia. The number of respondents is 123 persons; who were surveyed by online using the convenience sampling methods. This type of research is a quantitative research with explanatory analysis. The analysis technique uses validity, reliability, and hypothesis testing by using the AMOS application as a data processing tool. The results of this study indicate that the perceived ease of use, trust, and benefits significantly influence the combination of OVO use. Based on the results of the research, the research proves that OVO can convince the users of the data in the OVO application that confidentiality is guaranteed so that OVO can be trusted.
Analisis Strategi Promosi dan Kualitas Pelayanan Terhadap Kepuasan Pengguna Best Car Care Bogor Rani Rani; Vina Islami; Syahrir Syahrir
Journal of Business and Economics Research (JBE) Vol 2 No 3 (2021): October 2021
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jbe.v2i3.881

Abstract

The development of the automotive industry at this time can be quite rapid because every year the number of vehicles continues to increase. The development of the automotive industry also encourages the development of industries supporting services such as car repair shops, car salons, sales of spare parts, the sale of accessories, and car wash services. Own car wash services are needed the car users because, in addition to saving time, the car users are also convinced that if their car is washed at the car wash, the car will be clean and well maintained. In offering their services, employers must implement appropriate promotional strategies. Quality of service also supports the company to provide satisfaction for its customers. The purpose of this study is to determine the effect of promotion strategies and quality of service on user satisfaction at Best Car Care Bogor partially or simultaneously. A population of 220 people and take a sample of 135 respondents. The research method using multiple regression analysis. Results of research conducted found that the promotion strategy and service quality and significant positive effect either simultaneously or partially on user satisfaction. Advice for employers Best Car Care Bogorfor more attention to the satisfaction of the users of services Best Car Care Bogor, to increase the use of services
Analisis SWOT Dalam Menentukan Strategi Kompetitif Pada BPR Rama Ganda Vina Islami; Rani Rani; Syahrir Syahrir
Journal of Business and Economics Research (JBE) Vol 3 No 3 (2022): October 2022
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jbe.v3i3.2190

Abstract

Global competition requires a company to continue to pay attention to market conditions and compete more competitively. Competitive strategy is one way to find competitiveness in each force. The purpose of this study was to find a competitive strategy at the Rural Bank (BPR) Rama Ganda in order to find out the strengths, weaknesses, opportunities and threats faced by the company in maintaining its survival. Type The research method used is descriptive qualitative. This research was conducted using the SWOT method by conducting IFAS analysis to analyze internal factors, EFAS analysis for external factors. The results showed that the right strategy applied by BPR Rama Ganda was the SO strategy. SO strategy with emphasis on expansion and promotion strategies. BPR Rama Ganda uses a promotional strategy through various activities. These activities are in the form of raffles and socialization. The lottery is intended for customers who use savings and time deposits products. In addition to the lucky draw, BPR Rama Ganda also conducted outreach activities to the MSME markets and communities in Bogor and related institutions to increase the number of customers. BPR Rama Ganda has a socialization program. The socialization program is an introduction to the products of BPR Rama Ganda.
Pengaruh Harga Kualitas Produk Dan Strategi Promosi Terhadap Minat Membeli Uapik Abu Snack Jakarta Rani; Ayu Azizah; Syahrir; Khoirul Ulum
Journal of Trends Economics and Accounting Research Vol 3 No 4 (2023): June 2023
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jtear.v3i4.670

Abstract

This research analyzes and examines the influence of product quality, price, and promotion strategy on the intention to buy steamed abu snacks in Jakarta. This research was conducted at Uapik Abu Snack in Jakarta which is located on Jalan Syaridin, South Jakarta, and was carried out using quantitative research. This type of research data with quantitative descriptive. The nature of the research uses explanatory descriptive. The population of this research is customers who buy at Uapik Abu Snack, totaling 130 respondents with a sample of 100 respondents. the sampling technique used is probability sampling. Data analysis using multiple linear regression analysis, F test, T-test, coefficient of determination test, classic assumption test used as normality test, multicollinearity test, and heteroscedasticity test. The results of the partial test of the variable price on buying interest is -0,334 are significant 0.000 <0.05, testing the product quality variable on buying interest is 0.589 with a significance of 0.000 <0.05, and the promotion strategy variable on buying interest is 0.723 with a significant 0.000 <0.05 it can be concluded that product quality, price, and promotion strategy have a positive and significant effect on the intention to buy Uapik Abu Snack in Jakarta, then H1, H2, H3 are accepted.
Pelatihan Manajemen Organisasi Untuk Mengoptimalkan Kinerja Pada Pengurus Yayasan Pendidikan Islam Arrohmah Kota Bogor Vina Islami; Rani Rani; Syahrir Syahrir
Jurnal Aruna Mengabdi Vol. 1 No. 1 (2023): Periode Mei 2023
Publisher : Lotus Aruna Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61398/armi.v1i1.5

Abstract

Yayasan Pendidikan Islam Arrohmah adalah yayasan yang bergerak dibidang pendidikan agama Islam melalui Madrasah Tsanawiyah Arrohmah yang ada di kota Bogor, dan pengurusnya adalah orang-orang yang menempati struktur dalam organisasi yayasan dan menjalankan fungsinya sesuai dengan jobdesk nya. Peningkatan kinerja pengurus sangat diperlukan untuk menunjang keberhasilan yayasan dalam mencapai tujuannya. Untuk itu perlu dilakukan pelatihan manajemen organisasi bagi pengurus yayasan. Dengan semakin baik keterampilan manajemen organisasi yang dimiliki oleh para pengurus maka akan meningkatkan kinerja mereka dan selanjutnya membuat yayasan dapat menyelenggarakan pendidikan yang semakin baik pula. Pelatihan ini dilaksanakan secara offline atau langsung kepada pengurus Yayasan  Pendidikan Islam Arrohman. Target luaran yang ingin dicapai adalah adanya peningkatan pengetahuan dan kemampuan pengurus Yayasan Pendidikan Islam Arrohman dalam membuat program kerja, peningkatan efektifitas kerja sehingga terjadi peningkatan kinerja secara keseluruhan