Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal Jurnal Manajemen Journal of Educational Technology, Curriculum, Learning, and Communication
Siska Handayani
Universitas Negeri Makassar
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Pengembangan Website Bimbingan Tugas Akhir di Prodi Teknologi Pendidikan FIP UNM Siska Handayani
JOURNAL OF EDUCATIONAL TECHNOLOGY, CURRICULUM, LEARNING AND COMMUNICATION Vol 3, No 3 (2023): Edisi Juli
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jetclc.v3i3.36990

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui tingkat kebutuhan, desain, serta tingkat validitas dan kepraktisan website bimbingan tugas akhir di Program Studi Teknologi Pendidikan Fakultas Ilmu Pendidikan Universitas Negeri Makassar. Penelitian ini menggunakan pendekatan Research and Development (R&D) dengan metode pengembangan model 4d (define, design, development, disseminate). Tingkat kebutuhan website ini berada pada sangat dibutuhkan. Website yang dikembangankan mengacu pada Panduan Penulisan Skripsi Fakultas Ilmu Pendidikan Universitas Negeri Makassar. Pengumpulan data menggunakan angket identifikasi kebutuhan, angket validasi media dan desain, angket validasi isi/materi, angket respon mahasiswa, serta angket tanggapan dosen pembimbing tugas akhir. Hasil penelitian menunjukkan bahwa validasi media dan desain serta validasi isi/materi berada pada kualifikasi baik. Uji coba kepraktisan yang dilakukan terhadap mahasiswa dan dosen pembimbing tugas akhir berada pada kualifikasi sangat baik. Berdasarkan hasil analisis tersebut dapat disimpulkan bahwa website bimbingan tugas akhir yang dikembangkan valid dan praktis digunakan pada proses bimbingan tugas akhir dan dapat digunakan dalam jangka panjang meskipun sudah tidak dalam kondisi pandemi covid-19.
Pengaruh Penggunaan Media Sosial terhadap Pembelian Impulsif Produk Skincare Viral dengan FOMO sebagai Variabel Mediasi pada Generasi Z di Kota Makassar Siska Handayani; Burhanuddin Burhanuddin; Ilma Wulansari Hasdiansa; Sitti Hasbiah; Isma Azis Riu
MAMEN: Jurnal Manajemen Vol. 5 No. 1 (2026): Januari 2026
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/mamen.v5i1.7280

Abstract

This study aims to analyze the influence of social media usage on impulse purchases of viral skincare products and to examine the role of Fear of Missing Out (FOMO) as a mediating variable among Generation Z in Makassar City. Specifically, this research investigates: (1) the effect of social media usage on impulse purchases, (2) the effect of social media usage on FOMO, (3) the effect of FOMO on impulse purchases, and (4) the mediating role of FOMO in the relationship between social media usage and impulse purchases. This study employs a quantitative approach with an explanatory research design to explain causal relationships among the variables. Data were collected through questionnaires distributed to 180 Generation Z respondents in Makassar City who had purchased or were familiar with viral skincare products promoted through social media platforms. The data analysis technique used was Partial Least Squares–Structural Equation Modeling (PLS-SEM) with the assistance of SmartPLS 4.0 software. The analysis included outer model testing to evaluate validity and reliability, as well as inner model testing to assess direct and indirect relationships using the bootstrapping method. The results show that all proposed hypotheses are supported. Social media usage has a positive and significant effect on impulse purchases and significantly increases FOMO. Furthermore, FOMO positively and significantly influences impulse purchases and partially mediates the relationship between social media usage and impulse purchases. These findings highlight the important role of emotional and psychological factors in shaping impulsive buying behavior among Generation Z.
Co-Authors Burhanuddin Burhanuddin Ilma Wulansari Hasdiansa Isma Azis Riu Sitti Hasbiah