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All Journal Journal of Economics, Entrepreneurship, Management Business and Accounting JIM: Jurnal Ilmiah Mahasiswa Pendidikan Sejarah Journal of Innovative and Creativity
Suharto Suharto
Universitas Patompo
Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Open Innovation, Technology Platform, Competitive Advantage UMKM Di Sulawesi Selatan Suharto Suharto; Rachmawaty Rachmawaty; Andi Aris Mattunruang*
JIM: Jurnal Ilmiah Mahasiswa Pendidikan Sejarah Vol 8, No 4 (2023): Agustus, Social Religious, History of low, Social Econmic and Humanities
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimps.v8i4.27167

Abstract

This study aims to examine the effect of open innovation on the competitive advantage of SMEs and to examine the role of technology platforms in moderating the effect of open innovation on the competitive advantage of SMEs. The variables examined in this study are open innovation as the independent variable, competitive advantage of SMEs as the dependent variable. The technology platform is tested as a variable that moderates the effect of open innovation on the competitive advantage of MSMEs. The sample in this study was 75 MSMEs in South Sulawesi, Indonesia using indirect (online) and direct (offline) questionnaire surveys. Hypothesis testing is done by simple regression analysis and Moderate Regression Analysis (MRA). The results of the study show that the two hypotheses proposed are supported, namely open innovation has a positive effect on the competitive advantage of MSMEs and the technology platform strengthens the relationship between open innovation and the competitive advantage of MSMEs.
Analisis Perbandingan Dampak AI terhadap Pekerja Sektor Informal dan UMKM: Perspektif Pembangunan Ekonomi Berkelanjutan Suharto Suharto; Andi Aris Mattunruang
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.3241

Abstract

Penelitian ini bertujuan untuk menganalisis dan membandingkan dampak Artificial Intelligence (AI) terhadap pekerja sektor informal dan pelaku Usaha Mikro, Kecil, dan Menengah (UMKM) di Pasar Minggu (Jakarta Selatan) dan Rappocini (Makassar) dalam perspektif pembangunan ekonomi berkelanjutan. Metode penelitian yang digunakan adalah deskriptif komparatif dengan pengumpulan data primer melalui kuesioner dan wawancara kepada 120 responden, terdiri dari 60 pelaku sektor informal dan 60 pelaku UMKM. Teknik purposive sampling digunakan untuk memilih responden berdasarkan kriteria lama usaha minimal dua tahun dan keterlibatan langsung dalam aktivitas usaha di wilayah penelitian. Data dianalisis secara deskriptif untuk menggambarkan profil responden, tingkat adopsi AI, dan dampak penggunaannya terhadap pendapatan, efisiensi operasional, perluasan pasar, penciptaan peluang kerja, serta penurunan beban kerja manual.Hasil penelitian menunjukkan bahwa tingkat adopsi AI di Pasar Minggu lebih tinggi dibandingkan di Rappocini, baik pada sektor informal maupun UMKM. UMKM secara konsisten mencatat manfaat yang lebih besar dibandingkan sektor informal, terutama dalam peningkatan pendapatan (15% di Pasar Minggu dan 10% di Rappocini) dan efisiensi operasional (20% di Pasar Minggu dan 14% di Rappocini). Sektor informal umumnya hanya memanfaatkan teknologi sederhana seperti aplikasi kasir digital dan fitur otomatis media sosial, sedangkan UMKM telah mengintegrasikan chatbot, aplikasi analisis penjualan, dan desain produk berbasis AI. Perbedaan ini dipengaruhi oleh faktor pendidikan, literasi digital, ketersediaan infrastruktur, dan dukungan kebijakan daerah.Penelitian ini merekomendasikan kebijakan berbasis wilayah untuk memperluas adopsi AI secara merata, termasuk pelatihan literasi digital, subsidi teknologi, dan penguatan infrastruktur internet, sehingga AI dapat menjadi pendorong pertumbuhan ekonomi berkelanjutan dan pengurangan kesenjangan digital.
Factors Affecting the Demand for People's Business Credit by Micro, Small and Medium Enterprises Muh Yahya; Suharto Suharto; Andi Aris Mattunruang
Journal of Economics, Entrepreneurship, Management Business and Accounting Vol 1 No 3 (2023): Volume 1, Issue 3, September 2023
Publisher : CV. Sakura Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61255/jeemba.v1i3.162

Abstract

This study aims to determine the influence of the factors of interest rates, administration and services, environment / recommendations, and time period, on the taking of people's business credit (KUR) for micro, small and medium enterprises (MSMEs) to test the most dominant factor in taking KUR for MSMEs. The sample was 100 respondents spread across Makassar City. This type of research is quantitative research, the data source is primary data. The analysis method uses multiple regression. The results show that the variables of interest rates, administration and services, environment/recommendations, and time period simultaneously influence the taking of KUR MSMEs. The results of the t test show that interest rates, administration and services have an effect on taking KUR MSMEs, while the environment/recommendations and the time period do not have a significant effect on taking KUR MSMEs in Makassar city, the most influential factor is the interest rate factor. This is in line with the expectation that MSMEs will tend to choose lower interest rates to facilitate the fulfillment of their obligations. In addition, efficient administration and services also play an important role in the decision to take KUR for MSMEs. The speed and ease of the credit application process greatly influences MSME preferences.
Co-Authors Andi Aris Mattunruang Muh Yahya Rachmawaty Rachmawaty RR. Ella Evrita Hestiandari