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All Journal E-JRM Jurnal Ilmiah Ekonomi dan Manajemen
Alfin Aulia Rahman
Universitas Islam Malang
Economics, Econometrics & Finance Other

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Manajemen Strategi Dalam Pengembangan Bisnis Jasa Angkut Barang Di PT. Berkat Laut Indonesia Jaya Alfin Aulia Rahman; Achmad Agus Priyono; Ety Saraswati
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract The competition in the expedition industry is becoming increasingly intense, necessitating businesses to formulate effective business development strategies to ensure their survival. The research aims to elucidate the impact of strategic management on the expansion of cargo transport services and conduct a SWOT analysis of the Business Development Strategy for Cargo Transport Services at PT. Berkat Laut Indonesia Jaya. The study's findings indicate that proficient strategic management at PT. Berkat Laut Indonesia Jaya aids in the progression of cargo transport services. The company can optimize marketing through customer analysis, enhance operational efficiency to meet growing demands, and reinforce existing financial and operational aspects. Within the framework of the SWOT strategy analysis, this approach empowers the company to capitalize on opportunities within the transportation industry and mitigate challenges such as market competition and price fluctuations. As a result, PT. Berkat Laut Indonesia Jaya can achieve sustainable growth in the cargo transport business along sea routes, focusing on a strategic amalgamation of internal and external factors. Keywords: Management, Business Development Strategy, Cargo Transport Services
FILOSOFI MANAJEMEN BUDAYA KERJA TERHADAP KINERJA KARYAWAN DI PR. GUDANG JAYA PRIMA Siti maghfirotul ummah; Alfin aulia rahman; Saadatul husna; Wahyu sugeng; Abdul wahid mahsuni
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 1 (2024): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i1.840

Abstract

This study aims to determine the influence of work culture on employee performance, in this study resulted in 12.6% of the influence of work culture on improving employee performance. This study used a sample of 31 employees using primary data taken from the results of questionnaire data that had been carried out by PR Gudang Jaya Prima employees, processing of questionnaire data was carried out using the help of the SPSS 25 application for windows. The results of this study show that work culture has a positive influence on employee performance
Co-Authors Achmad Agus Priyono Saadatul husna Saraswati, Ety Siti maghfirotul ummah Wahyu sugeng