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All Journal Eduvest - Journal of Universal Studies
Durohman Durohman, Durohman
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Aerospace Engineering Computer Science & IT Health Professions Neuroscience Social Sciences

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Communication Strategy of Indonesian Legislative Members in Maintaining Constituents Durohman, Durohman
Eduvest - Journal of Universal Studies Vol. 5 No. 2 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i2.50918

Abstract

This research examines the political communication strategies employed by Dra. Hj. Eni Khairani, a member of the Regional Representative Council (DPD RI) from Bengkulu, in maintaining her position for four consecutive terms. The study highlights three main strategies: character building, fostering togetherness, and building consensus. Through in-depth interviews, observations, and documentation, the study reveals how effective political communication, including direct interaction with constituents, fact-based messaging, and the establishment of compromise among political stakeholders, has played a key role in her sustained success. The findings offer valuable insights into political communication in Indonesia, particularly within the context of maintaining voter support and navigating political dynamics.
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