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All Journal JURNAL EDUCATION AND DEVELOPMENT
Puput Puspita Sari
Universitas Muhammadiyah Tangerang
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Education Languange, Linguistic, Communication & Media

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ANALISIS LOKUSI, ILOKUSI, PERLOKUSI PADA IKLAN PRODUK MAKANAN DI CHANELL YOUTUBE Puput Puspita Sari; Intan Sari Ramdhani
Jurnal Education and Development Vol 11 No 3 (2023): Vol. 11 No.3.2023
Publisher : Institut Pendidikan Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37081/ed.v11i3.4882

Abstract

This research is motivated by the problem of using locutionary and perlocutionary speech acts in the discourse of advertising food products on the YouTube channel. The main purpose of this article is to show the use of locutionary, illocutionary, and perlocutionary acts in speech acts. utterances of food product advertisements on the YouTube channel. This research uses a descriptive qualitative method. The research technique used was literature review and data collection by the researchers themselves as key instruments. Research results There were eight locutionary speech acts found in this study, 2 illocutionary speech acts and 5 perlocutionary speech acts.
Co-Authors Intan Sari Ramdhani