Rila Putri Lesmana
Universitas Jember

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Optimalisasi Rute untuk Meminimalkan Biaya Pengangkutan Sampah di Kota Jember menggunakan Metode Saving Matrix oleh Dinas Lingkungan Hidup Kabupaten Jember Eka Bambang Gusminto; Rila Putri Lesmana
Jurnal Ekonomi Akuntansi dan Manajemen Vol 22 No 2 (2023)
Publisher : Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jeam.v22i2.38579

Abstract

This study aims to analyze the determination of the distance and route for the implementation of waste transportation by the Environmental Service of Jember Regency. This research was conducted in 3 administrative sub-districts, namely Kaliwates, Patrang, and Sumbersari sub-districts using the Saving Matrix method. By using the Saving Matrix method, the best solution will be found that can optimize the closest route that can be applied to minimize the cost of transporting waste in the City of Jember. The method starts by determining the Distance Matrix so that later it will be found the Savings matrix. After that, the TPS points are combined into a Saving Matrix route so that a new route will be obtained with a more minimal distance and fuel cost. In this study, it is assumed that 1 liter of diesel can cover a distance of 8 km. The results of this study indicate that the results of research using the saving matrix method can optimize the route to minimize costs by 36.51%, while the fuel cost saved is Rp. 4.016.691,-. This shows that route optimization using the Saving Matrix method can minimize routes and costs for transporting waste by the Jember Environmental Department. Keywords: Saving Matrix, Optimization, Transportation
Competitive Strategy Analysis of Electronic Retail On E-Commerce Shopee (Thomas Electronics Case Study) Rila Putri Lesmana; Arnis Budi Susanto; Intan Nurul Awwaliyah
International Journal of Economics Accounting and Management Vol. 2 No. 6 (2026): IJEAM - March 2026
Publisher : PT. INOVASI TEKNOLOGI KOMPUTER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60076/ijeam.v3i6.1027

Abstract

This study aims to analyze the competitive strategy of electronic retail on e-commerce Shopee (Thomas Electronics case study). The design of this study uses Mixed-Method. The method used is Sequential Explanatory which combines data from one method with another. The object of research needed is an electronic retail business company in Jember Regency, East Java Province, namely Thomas Electronics for approximately 4 (four) months. Determination of informants in this study was carried out using a purposive approach. This study will use primary and secondary data. The processing of this data is entered to develop a strategy to build loyalty through service quality in the electronic retail business with a strategic management concept approach. Qualitative analysis uses SWOT analysis and Quantitative Strategic Planning Matrix. Based on the discussion analysis, the conclusions are: 1) Based on the SWOT Matrix analysis, the internal factors of Shopee Thomas Electronics consist of the strengths and weaknesses of Shopee Thomas Electronics. Furthermore, the external factors of Shopee Thomas Electronics consist of opportunity and threat factors; 2) After going through data input, matching, and decision stages in the QSPM analysis, the main strategy that gets the highest attractiveness value (6.518) in the QSPM is obtained; 3) The planning of the development of the Shopee Thomas Electronics business model in facing business competition is based on the strategy with the highest priority, namely carrying out flash sale activities at certain moments