Fansuri Munawar
Universitas Widyatama, Indonesia

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The Influence of Perception Price, Perception Quality And Product Design On Repurchase Intention With Perception Value As A Mediation Variable (Case Study Of Brand Mulia Ceramic Consumer In Bandung City) Arizal Muzahiddan; Fansuri Munawar
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 3 (2025): Dinasti International Journal of Education Management and Social Science (Febru
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i3.3833

Abstract

This research aims to examine the influence of price perception, quality perception and product design on repurchase intention with value perception as a mediating variable. The research method used is quantitative with a descriptive verification approach. Researchers use non-probability sampling techniques, namely sampling techniques that do not provide opportunities or opportunities for each member of the population to be selected as a sample. This study selected a sample of 100 people. The tool used to analyze the data in this research is SmartPLS 4. The research results show that (1) price perception has a positive effect on value perception, (2) perception has no positive effect on value perception, (3) product design has a positive effect on value perception, (4) price perception has a positive effect on repurchase interest, (5) quality perception has no positive effect on repurchase interest (6) product design has no positive effect on repurchase interest (7) value perception has a positive effect on repurchase intention, (8 ) price perception has a positive effect on repurchase interest through perceived value, (9) Quality perception does not have a positive effect on repurchase interest through value perception, (10) Product design has a positive effect on repurchase interest through value perception.
The influence of tourist experiencescape and unique perceptions on destination satisfaction and loyalty: A study of natural and cultural tourism in Indonesia Fansuri Munawar; Rini Handayani
Journal of Enterprise and Development (JED) Vol. 5 No. Special-Issue-2 (2023): Journal of Enterprise and Development (JED)
Publisher : Faculty of Islamic Economics and Business of Universitas Islam Negeri Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/jed.v5iSpecial-Issue-2.8292

Abstract

Purpose — This study aims to analyze the role of the tourist experience and unique perceptions of a destination on destination satisfaction and loyalty in natural and cultural tourism models in Indonesia.Method — We employed a quantitative analysis in this study. The study's participants consisted of 100 tourists who had explored various natural and cultural tourist destinations, encompassing sites such as Tanjung Kelayang SEZ, Siak Sri Indrapura, Dieng, Borobudur Temple, Panglipuran Tourism Village, Uluwatu, Bromo Tourism, and the Heritage and Culture Museum. The data analysis method employed in this research is based on the Partial Least Square Structural Equation Model (SEM-PLS).Result — The findings of this study indicate that the variables 'tourist experiencescape' and 'unique perceptions' have a positive influence on destination satisfaction. Additionally, destination satisfaction has a significant and positive impact on destination loyalty. Furthermore, destination satisfaction mediates the relationship between the tourist experiencescape and unique perceptions of the destination on loyalty.Contribution — This research makes a significant academic contribution by addressing a noteworthy gap in the existing literature. Prior studies have not extensively explored the relationships between the tourist experiencescape, unique perceptions of destinations, destination satisfaction, and subsequent loyalty in the context of natural and cultural destinations.
Eco-Innovation Adoption in Emerging Markets: Analyzing Managerial and Environmental Factors in Indonesian SMEs Fansuri Munawar; Keni Kaniawati; Rini Handayani; Andhi Sukma; Aditya Yudanegara; Sri Wiludjeng SP
Journal of Enterprise and Development (JED) Vol. 6 No. 2 (2024): Journal of Enterprise and Development (JED)
Publisher : Faculty of Islamic Economics and Business of Universitas Islam Negeri Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/jed.v6i2.11124

Abstract

Purpose — This study examines the influence of managerial and environmental factors on the adoption of eco-innovation practices to improve business sustainability in small manufacturing firms.Method — The research employs a quantitative approach, gathering primary data from 110 owners and managers of small manufacturing firms in Bandung, Indonesia. Structural Equation Modeling (SEM) is utilized to analyze the relationships between managerial and environmental drivers, eco-innovation practices, and business sustainability. The data was analyzed using the Partial Least Squares (PLS) method via SmartPLS 3.0 software.Result — The study's findings demonstrate that both managerial drivers (such as eco-commitment, eco-efficiency, and eco-capability) and environmental drivers (including eco-consumer demand, eco-regulation, and eco-competition) have a significant positive impact on the adoption of eco-innovation practices. These eco-innovation practices, in turn, significantly contribute to enhancing business sustainability. This underscores the importance of integrating sustainable practices into business operations and proactively responding to environmental pressures to achieve long-term competitive advantage.Novelty — This research offers new insights by focusing on small manufacturing firms in an emerging market—a context that has been relatively underexplored in existing literature. Unlike previous studies that mainly target large enterprises or developed markets, this study highlights the critical role of eco-innovation in promoting sustainability within small firms in Indonesia. Moreover, it distinguishes the unique impacts of both managerial and environmental drivers, providing a more comprehensive understanding of the factors that motivate the adoption of eco-innovation practices in small enterprises.