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All Journal Jurnal Manajemen Perbankan Keuangan Nitro
Kevin William Marcello
IBK Nitro Makassar
Economics, Econometrics & Finance

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Journal : Jurnal Manajemen Perbankan Keuangan Nitro

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Pengaruh Kualitas Layanan Mobile Banking BNI terhadap Kepuasan Nasabah PT. Bank Negara Indonesia (Persero) Tbk. Kantor Kas Boulevard Makassar Halida Sasmita; Nurfadilah Nurfadilah; Karta Negara Salam; Dhita Pratiwi AR; Kevin William Marcello
Jurnal Manajemen Perbankan Keuangan Nitro Vol. 6 No. 2 (2023): Juli 2023
Publisher : LP2M IBK Nitro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56858/jmpkn.v6i2.146

Abstract

The purpose of this study was to determine the effect of BNI mobile banking service quality on customer satisfaction at PT Bank Negara Indonesia (Persero) Tbk. KK Boulevard Branch Office Makassar. The type of research used in this research is qualitative. With a sample of 100 respondents using convenience sampling technique and the analysis method used is simple linear regression analysis. The results showed that: the quality of BNI mobile banking services (X1) has a positive and significant effect on customer satisfaction at PT Bank Negara Indonesia (Persero), Tbk. KK Bouluvard Branch Office Makassar.
Co-Authors Dhita Pratiwi AR Halida Sasmita Karta Negara Salam Nurfadilah Nurfadilah