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All Journal Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Formosa Journal of Sustainable Research (FJSR)
Sanusi
Universitas Islam Kalimantan Muhammad Arsyad Al Banjari
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Communication Challenges in the Baatar Jujuran Tradition of Banjar Tribe Marriage with the Concept of Symbolic Interaction Renny Ismaya; Sanusi; Gt. Irhamni; Maman Saputra
Formosa Journal of Sustainable Research Vol. 2 No. 10 (2023): October, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i10.6330

Abstract

The Banjar tribe has a series of marriage traditions, starting from basusuluh, badatang, bapayuan, to baatar jujuran. During the baatar jujuran process, interpersonal communication takes place between the men and women, accompanied by several symbolic Banjar customary rituals. This research aims to explore the challenges and barriers to communication in the baatar jujuran tradition in Banjar tribe marriages in Banjarmasin City. This qualitative study is analyzed using symbolic interaction theory. Informants are selected from community groups, cultural experts, and religious leaders through purposive sampling. The baatar jujuran tradition is no longer highly regarded in its execution in Banjarmasin City and is not considered a marketable value due to the weakening of Banjar culture and customs in the city. No communication barriers were encountered in the baatar jujuran process, whether due to differences in language, ethnicity, individual characteristics, or the COVID-19 pandemic. In terms of interpersonal communication, the most crucial aspect is that both parties can understand the purpose of the conversation. The communication process in baatar jujuran during the pandemic with health protocols did not hinder the baatar jujuran process. Positive perceptions from all those present and equality in the baatar jujuran process support more effective communication during the pandemic
THE INFLUENCE OF SKILLS, PERSONALITY, AND COMMUNICATION STYLE OF THE MASTER OF CEREMONY ON AUDIENCE SATISFACTION IN FORMAL EVENTS AT PT. BANK PEMBANGUNAN DAERAH KALIMANTAN SELATAN (PERSERODA), HEAD OFFICE BANJARMASIN Sanusi; Decky C. Kananto Lihu; Erny Fuji Astuti
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 4 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i4.4212

Abstract

The objectives of this study are as follows: 1) To determine whether the skills of the Master of Ceremony partially influence audience satisfaction in formal events at PT. Bank Pembangunan Daerah Kalimantan Selatan (Perseroda), Banjarmasin Head Office. 2) To determine whether the personality of the Master of Ceremony partially influences audience satisfaction in formal events at PT. Bank Pembangunan Daerah Kalimantan Selatan (Perseroda), Banjarmasin Head Office. 3) To determine whether the use of the Master of Ceremony communication style partially significantly influences audience satisfaction in formal events at PT. Bank Pembangunan Daerah Kalimantan Selatan (Perseroda), Banjarmasin Head Office. 4) To determine the skills, personality and use of the Master of Ceremony's communication style simultaneously have a significant influence on audience satisfaction in formal events at PT. Bank Pembangunan Daerah Kalimantan Selatan (Perseroda) Banjarmasin Head Office. This research is quantitative. The population in this study were customers who attended an event at PT. Bank Pembangunan Daerah Kalimantan Selatan (Perseroda) Banjarmasin Head Office in March 2025, totaling 100 priority customers. The sample in this study consisted of 54 priority customers. The sampling technique in this study used purposive sampling. Based on the research results, the following conclusions can be drawn: 1) The skills of the Master of Ceremony have a partial effect on audience satisfaction at formal events at PT. Bank Pembangunan Daerah Kalimantan Selatan (Perseroda) Banjarmasin Head Office. 2) The personality of the Master of Ceremony has a partial effect on audience satisfaction at formal events at PT. Bank Pembangunan Daerah Kalimantan Selatan (Perseroda) Banjarmasin Head Office. 3) The use of the Master of Ceremony's communication style has a partial effect on audience satisfaction at formal events at PT. Bank Pembangunan Daerah Kalimantan Selatan (Perseroda) Banjarmasin Head Office. 4) The skills, personality, and use of the Master of Ceremony's communication style have a simultaneous effect on audience satisfaction at formal events at PT. South Kalimantan Regional Development Bank (Perseroda), Banjarmasin Head Office. Leaders should integrate technical training, soft skills development, and communication workshops into employee development programs
Co-Authors Decky C. Kananto Lihu Erny Fuji Astuti Gt. Irhamni Maman Saputra Renny Ismaya