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All Journal E-Jurnal Ekonomi dan Bisnis Universitas Udayana Jurnal Ilmiah Satyagraha KISA INSTITUE : Journal of Economics, Accounting, Business, Management, Engineering and Society Dinamika Sosial: Jurnal Pengabdian Masyarakat Dan Transformasi Kesejahteraan JIS Siwirabuda (Jurnal Ilmiah Sains Sosial, Kewirausahaan dan Kebudayaan)
Ngurah Made Novianha Pynatih
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences

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FAKTOR-FAKTOR YANG MEMPENGARUHI PENDAPATAN PEDAGANG SARANA UPAKARA DI DESA MENGWI KECAMATAN MENGWI KABUPATEN BADUNG I Made Taman Ayuk; Ngurah Made Novianha Pynatih; Ni Rai Artini
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.12.NO.10.TAHUN.2023
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2023.v12.i10.p19

Abstract

Kecamatan Mengwi adalah salah satu Kecamatan di Kabupaten Badung, juga terdapat subsektor perdagangan salah satunya adalah usaha perdagangan tradisional. Kecamatan Mengwi juga merupakan salah satu nama desa. Desa Mengwi merupakan salah satu desa yang terdiri dari 11 banjar dinas dan 13 banjar adat. Desa Mengwi merupakan pusat dari Kecamatan Mengwi yang masyarakatnya sangat antusias menjalankan tradisi dan budaya Bali, seperti membuat banten maupun sarana upakara dalam kehidupan beragama di Desa Mengwi. Hal tersebut menyebabkan banyaknya masyarakat Desa Mengwi yang memiliki profesi sebagai pedagang sarana upakara. Metode yang digunakan dalam pengumpulan data primer dengan metode sensus. Penelitian ini mengambil sampel sebanyak 33 responden. Alat analisis yang digunakan adalah regresi linier berganda dengan pendapatan sebagai variabel dependen dan tiga variabel independen yaitu modal, lama usaha, dan lama pendidikan. Berdasarkan hasil perhitungan SPSS diperoleh nilai F hitung sebesar 131,840 dengan signifikansi F sebesar 0.000. Dengan menggunakan tingkat signifikansi 0,05 diperoleh nilai F tabel sebesar 2,93, maka F hitung (131,840) > F tabel (2,93) atau signifikansi F sebesar 0,000 menunjukkan lebih kecil dari 0,05 sehingga dapat disimpulkan bahwa ketiga variabel independen yaitu modal, lama usaha dan lama pendidikan secara bersama-sama berpengaruh nyata terhadap jumlah pendapatan pedagang sarana upakara di Desa Mengwi, Kecamatan Mengwi, Kabupaten Badung. Secara parsial variabel modal, lama usaha dan lama pendidikan berpengaruh secara nyata dan positif.
WILL DOING A LOT OF PROMOTIONS HELP INCREASE IMAGE AND CONSUMER APPEAL? Zaenal Aripin; Eko Aristanto; Ngurah Made Novianha Pynatih
Journal of Economics, Accounting, Business, Management, Engineering and Society Vol. 1 No. 1 (2023): Kisa Institute - December
Publisher : PT. Kreatif Indonesia Satu

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Abstract

The rapid development in the world of marketing shows that promotion is not only a tool to increase sales, but also has a significant impact on the company's image and consumer appeal. The fundamental question arises: whether by doing a lot of promotion, companies can effectively improve their image and strengthen the appeal to consumers. This study aims to investigate whether the intensity of promotion contributes to the improvement of company image and consumer appeal. By focusing on the relationship between promotion frequency and consumer perception, this study aims to provide a deeper understanding of the effects of promotion on company image and the extent to which it affects consumer appeal. This study uses a Systematic Literature Review (SLR) approach to collect and analyze related research findings from various literature sources. Taking into account empirical research, consumer theory, and corporate case studies, the study details the impact of promotion on corporate image and consumer appeal. Analysis of the literature reveals that promotions done wisely can make a positive contribution to improving a company's image and consumer appeal. The right frequency of promotions, consistent messaging, and timeliness are key factors in shaping consumers' positive perception of the brand. However, keep in mind that excessive or irrelevant promotions can result in negative impacts, such as consumer fatigue and decreased trust.
Optimalisasi Pengelolaan Bank Sampah Sebagai Upaya Partisipasi Masyarakat Studi Kasus Pengelola Bank Sampah di Desa Mengwi Badung I Gusti Ayu Lia Yasmita; Ni Made Taman Ayuk; Ni Rai Artini; Ngurah Made Novianha Pynatih; Ni Luh Laksmi Rahmantari; Agus Putra Mardika; I Putu Dharmawan Suryagita Susila Putra
Dinamika Sosial : Jurnal Pengabdian Masyarakat dan Transformasi Kesejahteraan Vol. 1 No. 4 (2024): Desember : Dinamika Sosial : Jurnal Pengabdian Masyarakat dan Transformasi Kese
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/dinsos.v1i4.878

Abstract

This community service aims to optimize bank management in Mengwi Village, Mengwi Regency in an effort to increase efficiency, effectiveness and positive impacts from the existence of waste banks in waste management, which steps will provide efforts for community empowerment and participation. The implementation method used in this service is training, mentoring and evaluation by delivering material directly to the Waste Bank manager in Mengwi Village which is also used as an object of service.The problem faced during the survey was how to raise awareness and involvement of the community to take an active role in the waste bank program. It is hoped that this training and mentoring activity will provide management with education and understanding to the community so that they can work together to maximize the contribution of the waste bank in an effort to manage waste from origin using the 3 R (Reduce, Reuse, Recycle), which ultimately aims to reduce the volume of waste entering the waste bank. landfill, increasing environmental awareness and impacting community welfare. The response from the Mengwi Village Waste Bank management to this activity was very good and positive, this can be seen from the management's willingness to participate in the activity from start to finish. From the evaluation activities carried out on waste bank managers, it can be said that managers understand the material regarding the importance of providing understanding to the community to participate in developing waste banks. Where in their involvement, the community not only gets a healthy environment, but from an economic perspective, the community also gets benefits by having savings on tires. The savings can later be exchanged for basic necessities such as rice, sugar and coffee.
PENGARUH BUDAYA ORGANISASI TERHADAP KINERJA KARYAWAN DENGAN KEPUASAN SEBAGAI VARIABEL MEDIASI PADA LEMBAGA PERKREDITAN DESA DI KABUPATEN BADUNG Ni Rai Artini; Ngurah Made Novianha Pynatih; Ni Made Taman Ayuk
Jurnal Ilmiah Satyagraha Vol. 6 No. 1 (2023): Jurnal Ilmiah Satyagraha
Publisher : Universitas Mahendradatta

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Abstract

The Village Credit Institution is a financial institution belonging toPakraman Village which has developed, providing social, economic and culturalbenefits to its members so that its existence needs to be fostered, improved andpreserved. The purpose of this study was to determine the direct or indirect effectof organizational culture on employee performance on job satisfaction. The location of this research was carried out at Village Credit Institutions inBadungRegency, totaling 122 LPDs. Data were collected in cross-section through a questionnaire with a Likert scale. Respondents were the employee of LPD asmany as 94 respondents. The sampling technique uses Proportionate StratifiedRandom Sampling. The data analysis method used to test the hypothesis is pathanalysis. Based on the results of the analysis it is known that: 1) organizationalculture has a direct positive and significant effect on employee performance at theLPD in Badung Regency, 2) organizational culture has a direct positive andsignificant effect on job satisfaction at the LPD in Badung Regency, 3)organizational culture has an indirect effect and significantly to the performanceof employees at LPD in Badung Regency through job satisfaction and 4) jobsatisfaction has a direct positive and significant effect on employee performanceat LPD in Badung Regency.
HOW BANK SERVICE INNOVATION AFFECTS THE VALUE OF CUSTOMER EXPERIENCE AND DECISION TO BE LOYAL Aripin, Zaenal Aripin; Ngurah Made Novianha Pynatih; Ni Rai Artini
Jurnal Ilmiah Sains Sosial, Kewirausahaan dan Kebudayaan Vol. 1 No. 2 (2023): JIS SIWIRABUDA September 2023
Publisher : Universitas Tabanan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58878/jissiwirabuda.v1i2.238

Abstract

In light of technological advancements and heightened competition in banking, institutions are adopting service innovations to retain clientele. Yet, the impact of such innovations on customer experience value and loyalty remains underexplored. This study aims to scrutinize the relationship between bank service innovation, customer experience value, and loyalty decisions. Additionally, it seeks to identify pivotal factors within service innovation that shape customer experience value and loyalty choices. Employing a literature study encompassing previous research, articles, and books on bank service innovation, customer experience, and loyalty, the research sourced reliable data to comprehensively comprehend the subject. Findings highlight the positive influence of bank service innovation on customer experience value. Greater innovation levels correlate with elevated experiential value for customers. Moreover, customer experience value significantly impacts decisions to remain loyal. Key determinants such as service reliability, user-friendliness, and interaction quality sway both customer experience value and loyalty decisions. This research adds vital insights into how bank service innovations mold customer experience value and loyalty determinations. The outcomes provide guidance for banks to implement effective service innovations, thereby enriching customer experiences and fortifying loyalty.
Co-Authors Agus Putra Mardika Aripin, Zaenal Aripin Aristanto, Eko I Gusti Ayu Lia Yasmita I Made Taman Ayuk I Putu Dharmawan Suryagita Susila Putra Ni Luh Laksmi Rahmantari Ni Made Taman Ayuk Ni Rai Artini Zaenal Aripin