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All Journal Harmoni: Jurnal Ilmu Komunikasi Dan Sosial JSIKOM (Jurnal Studi Ilmu Komunikasi)
Syalomita Nadia Putri
Unknown Affiliation
Arts Humanities Environmental Science Languange, Linguistic, Communication & Media Social Sciences

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PERSEPSI GEN Z TERKAIT ETIKA PADA UNGGAHAN AKUN TIKTOK @EKIDAREHANF Nadifa Aprilia Salsabilla; Tanisya Farah Nabilla; Saifuddin Zuhri; Syalomita Nadia Putri
Jurnal Prodi Ilmu Komunikasi Vol 2 No 3 (2023): Jurnal Studi Ilmu Komunikasi Oktober 2023
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Politik Universitas Islam Negeri Raden Fatah Palembang

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Abstract

People now have a lot of access to communicate, one of which is to use social media. Social media is often used as a place to express emotions such as anger, insults, insults to cyber bullying. one of which happened to the phenomenon of the @ekidarehanf tiktok content which caused criticism from the public for this content. The aims of this study is to find out how Gen Z perceives ethics in uploading the tiktok account @ekidarehanf. The method used in this study is descriptive qualitative with in-depth interview techniques as a data source. The results of this study are that as a public figure it is better to reflect good behavior because on social media self-identity can be assessed from the behavior reflected on the social media.
Strategi Public Relations Program Paket Vaksin dan Peduli Pariwisata Untuk Meningkatkan Citra Positif Hotel The Square Surabaya Farikha Rachmawati; Alma Andriyani; Tanisya Farah; Syalomita Nadia Putri; Daniel Anugerah; Nadifa Aprilia
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 2 (2023): Juni : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i2.346

Abstract

During the Covid-19 pandemic, almost all sectors were affected by the pandemic. Companies need strategies to be able to survive in the pandemic era. Public Relations is an important element in an institution and company, one of which is playing an important role in enhancing the company's positive image. This study aims to analyze and evaluate programs carried out by public relations at The Square Hotel in improving the company's good image in the pandemic era.Hotel The Square Surabaya is working with the Ministry of Tourism and Creative Economy (Kemenparekraf) to carry out a vaccine package program and also a care tourism program. The purpose of this study is to analyze the two programs being undertaken by Hotel The Square Surabaya. The method used in this research is to use a qualitative descriptive method. Data collection techniques were carried out by in-depth interviews.The results of the study show that the tourism care program and the vaccine package program are active strategies and apply stakeholder theory as a form of enhancing the company's positive image. Hotel The Square is also trying to carry out these activities in accordance with the program planning that has been done.
Co-Authors Alma Andriyani Daniel Anugerah Farikha Rachmawati Krisna Rendi Awalludin Nadifa Aprilia Nadifa Aprilia Salsabilla Tanisya Farah Tanisya Farah Nabilla