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All Journal RETORIKA: Jurnal Ilmu Bahasa Journal of Korean Applied Linguistics
Adhea Tsabitah Sulistiyo
Universitas Pendidikan Indonesia
Education Languange, Linguistic, Communication & Media

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The use of euphemisms in Ancient Storybook of Indonesia Korea 1 Hanguk Indonesia Yetiyagi 1 Adhea Tsabitah Sulistiyo; Yulianeta Yulianeta; Velayeti Nurfitriana Ansas
Journal of Korean Applied Linguistics Vol 3, No 2 (2023): Journal of Korean Applied Linguistics
Publisher : Universitas Pendidikan Indonesia (UPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jokal.v3i2.39963

Abstract

Korean students and beginner-level Korean learners often use harsh language because they often learn from shows that use coarse language. Therefore, this study of euphemism aimed to describe (1) variations of euphemisms in the form of words or sentences, taboos, cultural traits, social discrimination, and negative situations (2) the functions of using euphemisms in the book Ancient Korean Indonesian Stories 1. This research is a qualitative descriptive research. The data were analyzed through data reduction, data display, and pulling a conclusion or verification. Data validity was obtained from data triangulation. The data were analyzed based on the theory of the form and function of euphemism by Kim Mi Hyeong. This research shows the following results. First, the euphemisms of words 86%, and sentences 14%. Forms of euphemisms based on taboo is 71%, (2) social discrimination 10%, (3) negative situations 19%, and zero data were found in the form of cultural traits. Second, the euphemism function (1) the self-protection function is 9%, (2) the purification function is 43%, which is the most dominant function contained in the data in the object of this study. Second, the euphemism function (1) the self-protection function is 9%, (2) the purification function is 43%, which is the most dominant function found in this object of study. (3) control maintenance and social order 29%, (4) protection role 5%, (5) and function change in meaning 14%, and there was no data found on the function of the need for new terminology.
Korean Language in Bandung City Public Space: A Landscape Linguistic Study Adhea Tsabitah Sulistiyo; Yanty Wirza; Budi Hermawan
RETORIKA: Jurnal Ilmu Bahasa Vol. 11 No. 2 (2025)
Publisher : Program Studi Magister Ilmu Linguistik Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jr.11.2.2025.387-394

Abstract

This study aims to examine the existence of Korean language in public spaces in Bandung City through a Linguistic Landscape approach. Korean language is increasingly found in various public sectors, particularly in the culinary, beauty, non-formal education, and banking sectors. Data was collected through photographic documentation of signage in eight districts, which was then analyzed based on spatial distribution, language combination forms (monolingual, bilingual, and multilingual), and their socio-cultural functions. The findings reveal that Korean is not only used as a communication tool but also as a symbol of identity and cultural capital in public spaces. The patterns of combining Korean with Indonesian and English reflect marketing strategies, modernity, and symbolic values influenced by globalization and Korean popular culture. These findings confirm that the public spaces of Bandung serve as an arena for interaction between local and global values, reflecting the sociolinguistic dynamics of contemporary urban society.
Co-Authors Budi Hermawan Velayeti Nurfitriana Ansas Yanty Wirza Yulianeta