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All Journal Al-ihsan : Journal of Community Development in Islamic Studies
Alto Wirahadi Kusuma
Universitas Islam 45
Religion Economics, Econometrics & Finance Education Social Sciences Other

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PENGUATAN MANAJEMEN PEMASARAN SYARIAH BERBASIS DIGITAL Alto Wirahadi Kusuma; Isfandayani Isfandayani; Purnama Putra; Fajri Ryan Isnandar; Rizal Fahlevi
Al-Ihsan: Journal of Community Development in Islamic Studies Vol 2 No 1 (2023): Al-ihsan : Journal of Community Development in Islamic Studies
Publisher : LPPM Universitas Islam 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/alihsan.v2i1.7044

Abstract

The purpose of this service is to help and overcome the problems faced related to the less than optimal marketing management of the PAUD Qur'an Sabilussomad institution in Lubang Buaya Village. The solution offered to the PAUD Qur'an Sabilussomad institution by optimizing digital-based sharia marketing management via social media instagram and whatsApp. The implementation method used in helping and overcoming the problems encountered via several real lecture programs, namely first, socialization and education of digital-based sharia marketing management concepts. Second, training in making marketing strategies and flyer designs. Lastly, assistance in digital-based sharia marketing activities via social media instagram and whatsapp. The results of the implementation of service to partners are first, partners can understand the concept of digital-based sharia marketing management. Second, partners can create marketing strategies and design flyers. Finally, partners can implement digital-based sharia marketing activities via social media instagram and whatsapp.
Co-Authors Fajri Ryan Isnandar Isfandayani Isfandayani Purnama Putra, Purnama Rizal Fahlevi