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Cultural Da’wah Strategies In Religious Tourism: A Symbolic Interactionist Analysis At The Pilgrimage Site Of Sunan Kalijaga Aisyah Astinadia Siregar
INJECT (Interdisciplinary Journal of Communication) Vol. 10 No. 1 (2025)
Publisher : FAKULTAS DAKWAH UIN SALATIGA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/inject.v10i1.4322

Abstract

This study explores cultural da’wah communication practices in religious tourism, specifically at the Sunan Kalijaga pilgrimage site in Demak, Central Java. Using a qualitative approach with in-depth interviews and observation, the research investigates how religious messages are conveyed by caretakers and guides to pilgrims. The findings reveal that da’wah is presented through symbolic narratives, traditional rituals, and local cultural expressions, fostering inclusive spiritual experiences. This study highlights religious tourism as a potential medium for non-confrontational and contextual da’wah communication, relevant for diverse audiences.
Aura Farming: Fenomena Viral Tradisi Pacu Jalur sebagai Strategi Jenama dalam Pengembangan Pariwisata Budaya di Riau Siregar, Aisyah Astinadia
Gadjah Mada Journal of Tourism Studies Vol 8, No 1 (2026)
Publisher : Program Studi Pariwisata Fakultas Ilmu Budaya Universitas Gadjah Mada Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/gamajts.v8i1.111143

Abstract

This study examines the viral phenomenon known as “Aura Farming” within the traditional Pacu Jalur boat race in Riau, Indonesia, and its significance as a strategic branding approach for cultural tourism development. Pacu Jalur, a centuries-old rowing competition, has recently gained widespread attention on digital platforms, leading to an increase in tourism interest and cultural visibility. Employing a qualitative case study methodology, the research incorporates in-depth interviews with local stakeholders, participatory observation during festival events, and content analysis of social media to explore how Aura Farming amplifies the tradition’s appeal. The findings indicate that this viral phenomenon not only strengthens the cultural identity and pride of the local community but also plays a vital role in enhancing the region’s tourism branding efforts by attracting diverse tourist segments. Furthermore, the study underscores the importance of leveraging digital media and user-generated content to promote intangible cultural heritage effectively, suggesting that integrating traditional cultural events with modern branding strategies can increase regional competitiveness in the global tourism market. This paper offers practical implications for policymakers, tourism managers, and cultural practitioners seeking to balance cultural preservation with tourism development in a digital age.
DISCUSSION GUIDE FOR THE PREPARATION OF A VISITOR MANAGEMENT PLAN FOR THE SPECIAL REGION OF YOGYAKARTA Aisyah Astinadia Siregar
Jurnal Abdisci Vol 1 No 11 (2024): Vol 1 No 11 Tahun 2024
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/abdisci.v1i11.447

Abstract

Tourism development is a significant and strategic thing for regional growth. DIY is a popular tourist destination with various elements that continue to develop to attract visitors. The purpose of the implementation of the DIY Tourism Visitor Management Plan Preparation activity is to collect information on tourism products from various parties and dialogue with stakeholders to design a tourism visitor management plan in the region. The purpose of Community Service Activities with the Preparation of Visitor Management Plans in Yogyakarta is to achieve structured visitor management in the Special Region of Yogyakarta. The heads of the DIY tourism office, hotel, restaurant, and tourist attraction managers gave a positive response to the guidelines for discussing the visitor management plan in the Special Region of Yogyakarta. Arousing the interest of tourists, both domestic and foreign, by creating a safe, comfortable, and secure environment for visitors to tourist sites in Yogyakarta.
CREATIVE ECONOMY DEVELOPMENT THROUGH PAINTING SKILLS AS AN INDICATOR OF THE LEVEL OF CREATIVITY OF CHILDREN WITH SPECIAL NEEDS SMA LB 1 BANTUL Aisyah Astinadia Siregar
Jurnal Abdisci Vol 1 No 12 (2024): Vol 1 No 12 Tahun 2024
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/abdisci.v1i12.480

Abstract

Creativity is possessed by children with special needs, also known as disabled children. He will show he is capable even though he knows he lacks. While discovering a child's identity, the support of parents and the environment is very beneficial. The Community Service Team can undoubtedly take advantage of this opportunity to help students with special needs of SMALB 1 Bantul in developing creative skills related to canvas painting. It is wise and wise to try to participate in special events to help children with special needs gain skills and enhance their creativity. In this painting activity, SMALB 1 Bantul students showed their creative abilities by painting on canvas.