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All Journal Al-Mustashfa Share : Journal of Service Learning West Science Business and Management
Farid Al Rizky
Program Studi Manajemen Universitas Siber Asia
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Social Sciences

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The Influence of Customer Satisfaction and Ease of Shopping on Payment Gateways in The Aqubeliaja Marketplace Halek Mu'min; Diah Dharmayanti; Farid Al Rizky
West Science Business and Management Vol. 2 No. 01 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i01.633

Abstract

This study tests and proves whether customer satisfaction and ease of shopping have an influence on payment gateways in the aqubeliaja marketplace. The method used in the research is quantitative with an explanatory research approach. The data collection techniques used are questionnaires and documentation. The data analysis technique uses multiple regression with the help of SPSS software. The results of the multiple regression test show that the customer satisfaction variable b_1 = 0.276: is the regression coefficient value of the customer satisfaction variable X_1provides a value of 0.276 (positive sign) which means that if customer satisfaction increases by 1 unit, the payment gateway variable will increase by 0.200, while the value of b_2 = 0. 439 is the regression coefficient value of the ease of shopping variable X_2 provides a value of 0.439 (positive sign) which means that if the ease of shopping increases by 1 unit, the payment gateway variable will increase by 0.489, so it can be concluded that customer satisfaction and ease of shopping have a simultaneous effect.  Customer satisfaction has an effect on payment gateways in shopping at aqubeliaja, this is evident in the SPSS test results which show that t_hitung14.430 and t_tabel1.65501 there is a linear relationship between customer satisfaction and payment gateway with a significant linearity of 0.000 <0.05.  Ease of shopping has an influence on Payment gateway, the SPSS test results show that t_hitung11.638 and t_table1.65964 there is a linear relationship between customer satisfaction and payment gateway with a significant linearity of 0.000 <0.05. So it can be concluded that the payment gateway affects the ease of shopping at Aqubeliaja.
Analysis of marketing channels and income of catfish farming business of Sangkuriang Bhakti farm perspective of islamic economic law Rizky, Farid Al; Aziz, Abdul
Al-Mustashfa: Jurnal Penelitian Hukum Ekonomi Syariah Vol 9, No 1 (2024)
Publisher : IAIN Syekh Nurjati Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24235/jm.v9i1.16578

Abstract

This study aims to analyse the marketing efficiency and income of sangkuriang catfish farming business in Bhakti Farm Ciledug, Tangerang from the perspective of Islamic economic law. The research was conducted from December 2022 to March 2023 using qualitative and quantitative methods through a case study approach and interview techniques with business owners. The results identified two marketing channels, namely: (1) Cultivators - middlemen - large traders - small traders, and (2) Cultivators - small traders. Marketing efficiency analysis showed that both channels were efficient with an EP value of <1, where marketing channel II (Cultivators - small traders) was more efficient with an EP value of 0.075 and a marketing margin of IDR 5,000. In terms of income, production in the harvest period averaged 5,062 kg with production costs of Rp. 58,541,000 and revenue of Rp. 96,178,000 (selling price of Rp. 19,000/Kg). The income received by Bhakti Farm with a pool area of 210 m2 is Rp. 37,596,600, which means TR> TC, so that the sangkuriang catfish farming business at Bhakti Farm is proven to be profitable. In the perspective of Islamic economic law, Bhakti Farm's marketing practices must be transparent, fair, and avoid prohibited elements such as usury, gharar, and maysir. Profits obtained must be halal and not harm other parties. The fish farming business must also be environmentally friendly and provide benefits to the welfare of the surrounding community. In addition, Bhakti Farm is expected to apply Islamic business ethics such as honesty, trustworthiness, and professionalism in running its business.Kata Kunci: Marketing Channel; Marketing Margin; Marketing Efficiency; Production Cost; Islamic Economic Law.
Pelatihan dan Pendampingan Analisa Kelayakan Usaha Budidaya Ikan Lele di Bhakti Farm Ciledug Farid Al Rizky; Sugeng Riyadi
Share: Journal of Service Learning Vol. 10 No. 2 (2024): AUGUST 2024
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/share.10.2.79-86

Abstract

Indonesia sebagai negara kepulauan terbesar di dunia memiliki potensi yang besar dalam sektor perikanan, khususnya dalam budidaya ikan lele. Bhakti Farm, sebuah usaha budidaya pembesaran ikan lele yang telah berdiri sejak tahun 2019 mengalami tantangan dalam pengelolaan keuangan dan analisis kelayakan usaha yang menghambat pertumbuhan usahanya. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan pemahaman dan keterampilan pemilik usaha dalam melakukan analisis kelayakan usaha yang meliputi analisis biaya, analisis penerimaan dan analisis kelayakan usaha. Metode yang digunakan dibagi menjadi tiga tahap, yaitu persiapan, pelaksanaan serta monitoring dan evaluasi. Pada tahapan persiapan, dilaksanakan survei dan wawancara dengan pemilik usaha untuk mengidentifikasi kebutuhan bisnisnya secara spesifik. Terutama dalam pencatatan dan analisis keuangan yang belum diterapkan dengan baik. Tahap pelaksanaan dilakukan dengan memberikan materi teoritis dan pendampingan praktis secara langsung yang meliputi analisis biaya, analisis penerimaan serta analisis kelayakan usaha. Tahap monitoring dan evaluasi dilakukan untuk memastikan pemilik dapat memahami konsep-konsep dasar analisa kelayakan usaha. Hasil dari kegiatan ini adalah pemilik usaha mampu menerapkan konsep dasar analisa usaha terutama dalam membuat laporan keuangan yang lebih akurat menggunakan template yang diberikan pada tahapan pelaksanaan. Selain itu, pemilik usaha mampu menghitung serta menganalisa data nyata dengan menggunakan catatan nya per bulan Januari 2024. Sehingga pemilik dapat melakukan perhitungan analisis biaya yang terdiri dari biaya tetap dan biaya tidak tetap sebesar Rp. 58.581.400 dengan total penerimaan sebesar RP. 86.058.000 maka pendapatan yang diperoleh sebesarRp. 27.476.600. Terakhir, pemilik dapat mengetahui apakah usaha yang dijalankan sudah efisien atau belum, yaitu dengan analisis R/C ratio. Hasil perhitungan diperoleh nilai R/C ratio sebesar 1,46 artinya, dapat disimpulkan usaha budidaya ikan lele yang dijalankan sudah efisien.
Co-Authors Aziz, Abdul Diah Dharmayanti Halek Mu'min Sugeng Riyadi