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All Journal Jurnal Ilmiah Psikologi Mind Set
Wustari Mangundjaja
Fakultas Psikologi, Universitas Indonesia
Neuroscience Public Health Social Sciences Other

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Hubungan Peran Jender dan Tingkah Laku Pengambilan Risiko pada Wirausaha Perempuan dengan Usaha Kecil Rachel Arinii; Wustari Mangundjaja; Gagan Hartana TB
Jurnal Ilmiah Psikologi MIND SET Vol 1 No 02 (2010): Juni
Publisher : Fakultas Psikologi Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/mind set.v1i02.193

Abstract

The purpose of this study was to examine the correlation between gender and risk-taking behavior among small-scale female entrepreneurs in Jakarta, Bogor, Depok, Tangerang, dan Bekasi. Female entrepreneur play important role in small scale business. In Indonesia, 99.8% of business are small-scale and 75.6% of small-scale business. player are woman (Mangunsong-Siahaan, 2006). This was a quantitative study with correlational method. The result showed that most small-scale female entrepreneurs played androgynous role and demonstrated moderate risk-taking behavior in high level. Also, there was positive and significant correlation between gender and risk-taking behavior. Feminine gender role associated 48% to risk-taking behavior.
Co-Authors Gagan Hartana TB Rachel Arinii