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PELATIHAN PENGELOLAAN MENAJEMEN KEUANGAN PADA UMKM PUSPA PINUNJUL Elana Era Yusdita; Liana Vivin; Lina Anjaswari; Erinna Yulia Putri
SURAKARTA ABDIMAS JOURNAL Vol. 2 No. 1 (2023): Surakarta Abdimas Journal
Publisher : FAKULTAS EKONOMI UNIVERSITAS SURAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52429/saj.v2i1.164

Abstract

Abstract There are still many MSME actors who face obstacles in managing administration and financial management which have an impact on difficulties in obtaining access to capital and also in managing financial management. Community service is carried out to 1) To raise awareness and put the responsibilities of MSME actors/entrepreneurs regarding the importance of managing finances properly so that it will be easier to evaluate the development of their business, (2) To equip the abilities and skills of UMKM Puspa Pinunjul actors, (3) so that they can use and implementing a simple financial management system that is easily implemented in groups so that it can improve the financial performance of business units, (4) To increase the Participant's ability to make budget plans so that they can maintain the business and can develop the business in accordance with the plan according to the purpose of establishing a business. Community service activities are carried out at the UMKM Puspa Pinunjul in Klumutan Village, Saradan District, Madiun Regency. The implementation method goes through 4 stages which include Coordination and division of team work, shared perceptions with partners, implementation of workshops and Evaluation. Participants consisted of 17 namely the chairman and members who were members of UMKM Puspa Pinunjul. The results obtained from community service are an increase in understanding related to financial management and a positive response to the usefulness of implementing activities. Keywords : Financial management, Training, SMEs, Business Units
OPTIMALISASI E-COMMERCE UNTUK PEMASARAN BERKELANJUTAN : PELATIHAN UMKM BERBASIS LOKALITAS DI INDONESIA – TIMOR LESTE Elva Nuraina; Supri Wahyudi Utomo; Liana Vivin Wihartanti; Pascoal da Costa Oliveira; Erinna Yulia Putri; Firnanti Firnanti
D'edukasi: Jurnal Pengabdian Masyarakat Vol. 5 No. 2 (2025)
Publisher : Universitas PGRI Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25273/dedukasi.v5i2.23899

Abstract

Tujuan Kegiatan pengabdian kepada masyarakat untuk memperkuat sinergi kewirausahaan lintas batas antara Indonesia dan Timor Leste melalui pelatihan berbasis lokalitas bagi pelaku UMKM. Program ini merupakan kolaborasi antara Universitas PGRI Madiun (UNIPMA) dan Universitas Nasional Timor-Leste (UNTL) yang berfokus pada peningkatan kapasitas, inovasi, dan keberlanjutan usaha. Permasalahan utama mitra meliputi rendahnya keterampilan manajerial, keterbatasan pemanfaatan teknologi digital, serta kurangnya inovasi produk dan kemasan ramah lingkungan. Kegiatan dilaksanakan di UMKM Puspa Pinunjul yang dihadiri oleh 25 pelaku usaha. Metode pelaksanaan menggunakan pendekatan Asset-Based Community Development (ABCD) melalui tahapan survei, sosialisasi, pelatihan, pendampingan, penerapan teknologi, serta evaluasi dan keberlanjutan program. Pelatihan difokuskan pada bidang pemasaran digital (e-commerce) dengan aplikasi BizGlobal sebagai sarana pemasaran digital UMKM. Berdasarkan hasil pre-test dan post-test terjadi peningkatan pengetahuan peserta sebesar 37,2% dalam pemahaman konsep pemasaran digital. Selain itu 68% peserta mulai menerapkan minimal satu produknya. Peserta menunjukkan peningkatan motivasi dalam berwirausaha berbasis digital dan lingkungan.