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Utilization of solar panels as lighting in Puncak Anabawa, Rokan Hulu, Riau Ridwan Sinurat; Nurhikmah Sasna Junaidi; Ahmad Fathoni; Suyitno Suyitno; Jeki Mediantari Wahyu Wibawanti; Murry Harmawan Saputra
Community Empowerment Vol 8 No 11 (2023)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.10466

Abstract

Puncak Anabawa is situated in Sialang Jaya Village, District Rambah, Kab. Rokan Hulu, Riau. The objective of this initiative is to enhance the tourism potential of Puncak Anabawa, positioning it as a preferred destination for tourists. One significant challenge faced by our partners is the lack of electricity and lighting sources at Puncak Anabawa, creating difficulties for tourists in finding essential services. To address this issue, we propose the use of solar panels as a sustainable source of electricity and lighting. The installed solar panels at Puncak Anabawa serve as an effective solution, providing power for visitors who come to camp or capture the scenic views at the peak. The execution of these activities involves site surveys, the assembly and installation of solar panels for lighting, and assistance with technology usage. Following the completion of these activities, the solar panels have been successfully installed and function as reliable lighting infrastructure at this tourist location.
The Role of Product Quality and Brand Image on Repurchase Intention Mediated by Brand Trust Among Consumers of Healthy Food Products Finetta Rizkya Arzety; Murry Harmawan Saputra; Dedi Runanto
Majapahit Journal of Islamic Finance and Management Vol. 6 No. 2 (2026): Islamic Finance and Management
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/mjifm.v6i2.1109

Abstract

The rapid growth of the healthy food industry in Indonesia has increased competition, making it important for companies to understand the factors influencing consumers’ repurchase intention. This study aims to examine the effects of product quality and brand image on repurchase intention, with brand trust as a mediating variable, among consumers of Hotto healthy food products. A quantitative approach was employed using a survey of 130 consumers. Primary data were collected through an online questionnaire and analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The results indicate that product quality and brand image have positive and significant effects on repurchase intention. Both variables also positively and significantly affect brand trust. In addition, brand trust positively influences repurchase intention and significantly mediates the relationships between product quality, brand image, and repurchase intention. These findings suggest that maintaining product quality, strengthening brand image, and building consumer trust are essential strategies for increasing repeat purchases. This study contributes to the marketing literature by confirming the mediating role of brand trust in explaining repurchase intention in the healthy food industry.
The Role of Product Quality and Brand Image on Repurchase Intention Mediated by Brand Trust Among Consumers of Healthy Food Products Finetta Rizkya Arzety; Murry Harmawan Saputra; Dedi Runanto
Majapahit Journal of Islamic Finance and Management Vol. 6 No. 2 (2026): Islamic Finance and Management
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/mjifm.v6i2.1109

Abstract

The rapid growth of the healthy food industry in Indonesia has increased competition, making it important for companies to understand the factors influencing consumers’ repurchase intention. This study aims to examine the effects of product quality and brand image on repurchase intention, with brand trust as a mediating variable, among consumers of Hotto healthy food products. A quantitative approach was employed using a survey of 130 consumers. Primary data were collected through an online questionnaire and analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The results indicate that product quality and brand image have positive and significant effects on repurchase intention. Both variables also positively and significantly affect brand trust. In addition, brand trust positively influences repurchase intention and significantly mediates the relationships between product quality, brand image, and repurchase intention. These findings suggest that maintaining product quality, strengthening brand image, and building consumer trust are essential strategies for increasing repeat purchases. This study contributes to the marketing literature by confirming the mediating role of brand trust in explaining repurchase intention in the healthy food industry.