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All Journal Jurnal Mirai Management
Ajat Sudrajat
Manajemen, Fakultas Ekonomi, Universitas Singaperbangsa Karawang
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Peningkatan Keterampilan Melalui Program Magang di Divisi Campaign Management & Advertorial Designer (Studi Kasus PT Liputan Enam Dot Com) Amelia Putri Darmaji; Ajat Sudrajat
Jurnal Mirai Management Vol 8, No 3 (2023)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v8i3.5947

Abstract

This article aims to uncover the practies of Campaign Management & Advertorial Designer at Emtek Digital, eith a focus on a case study within KapanLagi Youniverse (KLY). KLY pursues the vision and mission of becoming a leader in online media in indonesia, providing integrated digital solutions to enchance the quality of life in the era of digitalization. The reserch methodology employed is qualitative with a descriptive approach, concentrating on the activities and procedures within the Campaign Management & Advertorial Designer division at KLY. The research findings identify 7 key stages essential for carrying out tasks within the division. This article serves as as a guide and insight for individuals interested in working in the online media industry who share the vision of KLY and Emtek Digital. Keywords : Campaign Management & Advertorial Designer, KapanLagi Youniverse
Co-Authors Amelia Putri Darmaji