Adi Wijaya
Universitas Sarjanawiyata Tamansiswa Yogyakarta

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COMPARATIVE ANALYSIS OF THE FINANCIAL PERFORMANCE OF AUTOMOTIVE SUB-SECTOR MANUFACTURING COMPANIES LISTED ON THE INDONESIAN STOCK EXCHANGE (IDX) FOR THE PERIOD 2018-2021 Adi Wijaya; Sri Hermuningsih
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 2 (2023): IJEBAR, VOL. 07 ISSUE 02, JUNE 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i2.8710

Abstract

This study aims to test and analyze "Comparative Analysis of the Financial Performance of Automotive Sub-Sector Manufacturing Companies Listed on the Indonesia Stock Exchange (IDX) for the 2018-2021 Period (Empirical Study of Pt. Astra International Tbk and Pt. Indomobil Sukses International Tbk). Characteristics used include Liquidity Ratio, Activity Ratio, Debt Ratio, Profitability Ratio and Market Ratio. Liquidity Ratio is based on Current Ratio and Quick Ratio, Activity Ratio is based on Fixed Asset Turnover Ratio (FATO), Debt Ratio is based on Debt Ratio, Profitability Ratio is proxied by Return On Asset (ROA) and Profit Margin (PM), and Market Ratio is prioritized by Earning Per Share (EPS) and Price Earning Ratio (PER). This study uses secondary data from financial reports and annual reports of companies included in the Automotive Sub-Sector Manufacturing companies during 2018-2021. Keywords: Liquidity Ratio, Activity Ratio, Debt Ratio, Profitability Ratio, and Market Ratio.
FACTORS THAT INFLUENCE REPEAT PURCHASES: PROMOTION, PRICE, PRODUCT QUALITY, AND BRAND (LITERATURE REVIEW) Adi Wijaya; Muinah Fadhilah
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 2 (2023): IJEBAR, VOL. 07 ISSUE 02, JUNE 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i2.8711

Abstract

Relevant research is very important in a research or scientific article. Related research strengthens theories and phenomena about the relationship or influence between promotional variables, price, product quality, and brand on repeat purchases. This article discusses the factors that influence repeat purchases: Promotion, Price, Product Quality and Brand, literature study on consumer behavior. The purpose of writing this article is to make hypotheses about the influence between variables used in further studies. The results of this literature review are: 1) Promotion has an effect on repeat purchases, 2) Price has an effect on repeat purchases, and 3). Product quality has an effect on repeat purchases, 4) Brand has an effect on repeat purchases. The evolution of today's business world has brought this together with business people in fierce competition for consumers. For companies engaged in the culinary field, quality of service is an important thing. This variable is very important in the decision-making process Purchases for services that satisfy consumers affect repurchase transactions which ultimately increase sales. Keywords: Repurchase, Promotion, Price, Product Quality, and Brand.