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All Journal International Journal of Economics, Business and Accounting Research (IJEBAR)
Endang Siswati
Bhayangkara Surabaya University
Economics, Econometrics & Finance

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SMALL INDUSTRY IN EAST JAVA: PROBLEM ANALYSIS AND SOLUTIONS Endang Siswati; Sofiah Nur Iradawati; Nurul Imamah
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7, No 3 (2023): IJEBAR, VOL. 07 ISSUE 03, SEPTEMBER 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i3.9389

Abstract

The purpose of this research is to analyze the problems and find solutions to the problems of small industries in East Java. This research is a qualitative descriptive study using interviews and observations of six small industries in East Java. The data obtained from the interview results were then triangulated. The results of the study found that the problem of difficulties with imported raw materials was tackled by using several suppliers, while industries that used local raw materials did not experience difficulties with raw materials. Small industry capital problems use their own capital, capital from banks and cooperation capital. Regarding the low competence of Human Resources, small industries can conduct training, carry out recruitment and selection strictly. Regarding product marketing, the company markets its products offline and online. The problem is that many small industries have not standardized their products, companies can continue to improve in an effort to achieve standard
SMALL INDUSTRY IN EAST JAVA: PROBLEM ANALYSIS AND SOLUTIONS Endang Siswati; Sofiah Nur Iradawati; Nurul Imamah
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7 No 3 (2023): IJEBAR, VOL. 07 ISSUE 03, SEPTEMBER 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i3.9389

Abstract

The purpose of this research is to analyze the problems and find solutions to the problems of small industries in East Java. This research is a qualitative descriptive study using interviews and observations of six small industries in East Java. The data obtained from the interview results were then triangulated. The results of the study found that the problem of difficulties with imported raw materials was tackled by using several suppliers, while industries that used local raw materials did not experience difficulties with raw materials. Small industry capital problems use their own capital, capital from banks and cooperation capital. Regarding the low competence of Human Resources, small industries can conduct training, carry out recruitment and selection strictly. Regarding product marketing, the company markets its products offline and online. The problem is that many small industries have not standardized their products, companies can continue to improve in an effort to achieve standard
DESIGN OF EMPOWERMENT MODEL FOR SMOKED FISH INDUSTRY THROUGH CUSTOMER RELATIONSHIP MANAGEMENT BASED ON THE ADAPTATION OF DIGITAL TRANSFORMATION IN SIDOARJO COAST Endang Siswati; Nurul Imamah; Nur Lailiyatul Inayah; Ika Kharismawati
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8 No 1 (2024): IJEBAR : Vol. 8, Issue 1, March 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i1.12005

Abstract

The aim of this research is to develop smoked fish home industry through customer relationship management and identify supporting factors and also barriers in the development of the smoked fish industry through customer relationship management. This research used a qualitative approach. Data collection was carried out using interviews, observations and focus group discussions consisting of the village head, Bumdes director, and smoked fish industry stakeholders in Penatarsewu village. After the data was obtained, data triangulation was carried out and then analysed, namely data reduction, data presentation and conclusions. The results found that the customer relationship management model in small businesses is applied to services, namely providing good service to consumers and on social media. Marketing is done online and sales are made directly. Sales management organizes the sales' SOP from orders to products received by consumers. Factors that support the development of smoked fish home industry through customer relationship management include high consumer demand and it makes the product always sold out, meaning there is potential to be developed for the better. Meanwhile, the constraining factor is that the ability of resources is still limited, making the smoked fish business in Penatarsewu village rather difficult to develop.
Co-Authors Ika Kharismawati Nur Lailiyatul Inayah Nurul Imamah Sofiah Nur Iradawati