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All Journal International Journal of Economics, Business and Accounting Research (IJEBAR) Management Studies and Entrepreneurship Journal (MSEJ)
Agung Nusantara
Universitas Muhammadiyah Semarang
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Intensitas Informasi dalam Pembentukan Sikap Konsumen Produk Ramah Lingkungan Sri Nawatmi; Agung Nusantara; Agus Budi Santosa
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 3 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i3.1852

Abstract

Tujuan dari penelitian ini adalah untuk menguji kehandalan Theory of Planned Behavior dalam menjelaskan perilaku mahasiswa terkait dengan konsumsi komoditas ramah lingkungan. Variabel yang dipertimbangkan dalam penelitian ini adalah: purchase behavior, purchase intention, attitude, subjective norm, dan perceived behavioral control. Metode analisis yang digunakan adalah structural equation modeling berbasis kovarian (Covarianced Based SEM). CB-SEM adalah pendekatan konfirmasi yang memiliki fokus pada hubungan yang ditetapkan secara teoritis (Theoritical Driven) dan bertujuan untuk meminimalkan perbedaan antara matriks kovarians yang diimplikasikan dan matriks kovarians sampel. Dalam penelitian ini digunakan responden sebanyak 328 mahasiswa FEB Unisbank baik program studi D3, S1 maupun S2. Hasil penelitian ini memberikan kesimpulan umum bahwa Theory of Planned Behavior terbukti handal untuk menjelaskan perilaku konsumen komoditas ramah lingkungan. Kesimpulan lain yang menarik adalah model covarianced based SEM mampu mengidentifikasi lemahnya bentukan sikap perilaku responden tentang isu ramah lingkungan, khususnya yang berasal dari behavioral belief dan pengalaman empiris (outcome evaluation).
THE ROLE OF GOLD AS SAVE HAVEN OR DIVERSIFIER INVESMENT IN INDONESIA Sri Nawatmi; Agus Budi Santosa; Agung Nusantara
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 2 (2024): IJEBAR, VOL. 08 ISSUE 02, JUNE 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i2.13955

Abstract

This research is based on the phenomenon of increasing gold transactions in the early 2020 pandemic as an alternative investment. This study aims to answer whether gold acts more as an alternative investment tool or as a diversifier, or is it still relevant as a hedging tool or a safe haven. This study will explore a number of main variables, namely: gold prices, investment interest rates, liquid stock prices, exchange rates and consumer price levels. The data analysis is time-series data with a time span of January 2018 to October 2020. The analytical method used is pairwise correlation and cross-correlation. The results showed, through pairwise correlation analysis, it can be concluded that the gold price variable is more worthy of being called a good store of value or safe haven than its role as an alternative investment or diversification. On the other hand, based on a cross-correlation analysis involving time-lag, the gold price expectation variable for next year has a strong complementarity with the expected investment interest rate variable as well as the expected exchange rate variable. Meanwhile, the relationship between the expected gold price variable and the expected liquid stock price variable, which is often used as an investment tool indicator, has a very strong substitution or diversification relationship.
Co-Authors Agus Budi Santosa Sri Nawatmi