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p-Index From 2020 - 2025
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All Journal International Journal of Application on Economics and Business
Elizabeth Clara Santoso
Industrial Engineering Department, Universitas Tarumanagara, Jakarta - Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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MARKET RESEARCH FOR MULTIFUNCTION SALON CABINET Elizabeth Clara Santoso; Jennifer Juyanto; Mario Ajipangestu; Lina Gozali; Frans Jusuf Daywin; I Wayan Sukania; Wilson Kosasih; Adianto Adianto; Carla Olyvia Doaly; Maitri Widya Mutiara
International Journal of Application on Economics and Business Vol. 1 No. 4 (2023): November 2023
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v1i4.2511-2521

Abstract

Multifunction Salon Cabinet is a salon cabinet that has a high selling value carried out through mass production of the Multifunction Salon Cabinet. Beauty businesses such as salons are in great demand by the public, because in addition to being able to treat the appearance from the top to the bottom of our body, such as hair care, face, hands, feet, and even the skin. Everyone, especially women, cares about their bodies, so the beauty business never loses interest. Economic analysis and added value are important things to do for business continuity. The R-value of the data validity test table with the number of 200 respondents. The calculated R-value for each variable above the table R, so it has been proven that all data collected is valid. The results of reliability testing using the SPSS application, a Cronbach's Alpha value was obtained. It is known that if alpha > 0.7 means that reliability is sufficient, so this test is reliable. Based on the results of the calculation above, a consistency ratio (CR) value was obtained. These results indicate that data consistency is acceptable with a CR value of < 0.1.
Co-Authors Adianto Adianto Doaly, Carla Olyvia Frans Jusuf Daywin I Wayan Sukania Jennifer Juyanto Lina Gozali Mario Ajipangestu Mutiara, Maitri Widya Wilson Kosasih