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All Journal Jurnal EK dan BI Equity: Jurnal Ekonomi
Putri Nabila Harahap
Universitas Negeri Medan
Economics, Econometrics & Finance Social Sciences

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PENGARUH TINGKAT KEPERCAYAAN DAN KEMUDAHAN TERHADAP KEPUTUSAN PEMBELIAN MENGGUNAKAN SHOPEE PAYLATER PADA GENERASI GEN Z Putri Nabila Harahap
Jurnal Ekonomi dan Bisnis (EK dan BI) Vol 7 No 1 (2024)
Publisher : Politeknik Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37600/ekbi.v7i1.1414

Abstract

This research aims to see and show how trust and convenience influence purchasing decisions using Shopee Paylater in generation Z. The research method used is a quantitative method. Quantitative methods are research methods that aim to determine the relationship between two or more variables and the data is expressed in numerical form and uses statistical analysis techniques. The research results show that the trust level variable does not have a significant effect and has a positive relationship on the decision to use Shopee Paylater. This positive relationship shows that as the level of trust increases, the decision to use Shopee Paylater also increases, but the relationship between these two variables is not significant. The convenience level variable has a significant influence and has a positive relationship on the decision to use Shopee Paylater. This positive relationship shows that as the level of convenience increases, the decision to use Shopee Paylater also increases. The variables of trust and convenience simultaneously have a significant influence on the decision to use Shopee Paylater.
The Effect of HDI and Unemployment Rate on Poverty in the Riau Islands Azhar Suganda; Novi Ramadhini; Putri Nabila Harahap; Eko Wahyu Nugrahadi; Grace Gultom
Equity: Jurnal Ekonomi Vol 12 No 1 (2024): Equity : Jurnal Ekonomi
Publisher : Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/equity.v12i1.308

Abstract

Poverty in the Riau Islands Province will be studied from 2018 to 2023 with a focus on how it affects HDI and unemployment rates. We analyzed secondary data obtained by the Central Statistics Agency (BPS) using quantitative methods in this research which uses a documentation approach. Random Effect Model (REM) was selected as the best estimation model after a series of panel data tests, including Chow, Hausman, and Legrange Multiplier tests. Unemployment has a significant and positive effect on poverty according to this research (coefficient = 3971.224). This means there is an increase of 39% in the underprivileged population for every 1% increase in the unemployment rate. There is a positive and statistically significant correlation between HDI and poverty (r=2086.092), which shows that a 1% increase in HDI means an increase in poverty of 20%. The findings from this study show increasing employment opportunities and improving the quality of human resources as potential efforts to reduce poverty in the Riau Islands Province.
Co-Authors Azhar Suganda Eko Wahyu Nugrahadi Grace Gultom Novi Ramadhini