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All Journal LINIMASA: JURNAL ILMU KOMUNIKASI Community Development Journal: Jurnal Pengabdian Masyarakat Pasundan International of Community Services Journal (PICS-J)
Winne Wardiani
Universitas Pasundan
Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Library & Information Science Materials Science & Nanotechnology Public Health Social Sciences

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INCREASED CAPACITY OF YOUTH THROUGH COMMUNICATION SKILLS IN THE VILLAGE OF BANDUNG REGENCY WARNASARI PANGALENGAN Elly Komala; Yanti Susila Tresnawati; Winne Mardiani; Qisthy Rabathy
Pasundan International of Community Services Journal (PICS-J) Vol 1 No 1 (2019): Volume 1 Nomor 1 December 2019
Publisher : LPM Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/pics.v1i1.1881

Abstract

One of the large and important sector contribution in realizing the goals of national economic development is Youth. Youth have the ability to participate spur national economic growth. The development of small and medium enterprise sector that is managed by the Youth, especially in the village of Warnasari Pangalengan Bandung regency, West Java province. Warnasari village is actually located on a strategic area adjacent to the tourist potential Cileunca. Mountain air and natural beauty which is owned Warnasari, contributed to the development of the tourism sector. It can make Pangalengan Warnasari area as a tourism area.One community empowerment is very important to do in the village Warnasari is to prepare everything, both human resources and infrastructure to manage the natural resources that exist in order to boost the tourism potential there. Communication skills are also needed in relation -menjalin business development, marketing, promotion, etc. - also in the development and empowerment of self - personal branding / self empowering. Target outcomes of the implementation of this program is the creation of skills in verbal communication and non-verbal in both partners, The method used in the implementation of this program, covering namely; training and simulation. In addition to setting method, the team also determined the procedure, step - step. executive team is an expert in the field of environment Pasundan University Bandung, which is experienced in implementing development programs, especially in the field of communications. The most important thing in communication skills is understanding how to communicate in interaction, in this case the communication skills verbal and non-verbal is essential. Communication skills training people to participate actively in the interaction around it's precisely accurate. And indirectly Communication skills have become the main weapon which is powerful for people to be able to develop the tourism potential in the village Warnasari.
PENGEMBANGAN PROMOSI WISATA MELALUI COPYWRITING DI MEDIA SOSIAL OLEH KARANG TARUNA DESA WARNASARI KECAMATAN PANGALENGAN KABUPATEN BANDUNG Winne Wardiani; Trias Pyrenia Iskandar; Rini Anisyahrini; Yanti Susila Tresnawati
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 1 No. 3 (2020): Volume 1 Nomor 3 Tahun 2020
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v1i3.936

Abstract

Karang Taruna merupakan organisasi kepemudaan di Indonesia, yang merupakan wadah bagi para generasi muda yang berada di wilayah Desa maupun Kelurahan, sebagai wadah pembinaan dan pengembangan kepemudaan. Berdasarkan gambaran dari potensi yang ada di Kecamatan Pangalengan, maka diharapkan Karang Taruna dapat menjadi katalisator untuk mempromosikan potensi alam dan potensi wisata yang ada di Kecamatan Pangalengan untuk meningkatkan pertumbuhan ekonomi, membuka lapangan pekerjaan, peningkatan devisa dan pembangunan ekonomi daerah untuk ikut meningkatkan pertumbuhan ekonomi nasional khususnya di era 4.0. Berdasarkan uraian yang telah diuraikan pada analisis situasi, maka ada beberapa rumusan permasalahan mitra yang dapat di identifikasi, diantaranya: (1) Mitra belum memanfaatkan teknologi sosial media instagram sebagai media promosi pariwisata Desa Warnasari, (2) Mitra belum mengetahui teknik copywriting sebagai alat promosi wisata di Era 4.0. Solusi yang diharapakan diantaranya: (1) Pengarahan dan pelatihan kepada mitra dalam penggunaan teknologi sosial media instagram untuk mempromosikan potensi wisata di Kecamatan Pangalengan, (2) Bimbingan Teknis (Bimteks) dan pendampingan membuat copywriting di sosial media instagram. Berdasarkan solusi dan target luaran dari rencana pelaksanaan program pada mitra Karang Taruna, maka Tim menetapkan metode pendekatan: (1) Metode Pengarahan dan Pelatihan, (2) Metode Bimbingan Teknis (Bimtek) dan Pendampingan. Kesimpulan dari program ini: (1) Mitra dapat memanfaatkan teknologi media sosial, dengan menggunakan fitur-fitur yang ada di instagram, (2) Mitra dapat membuat konten yang menarik di media sosial intagram untuk promosi wisata.
PENINGKATAN KEMAMPUAN LITERASI DIGITAL DALAM UPAYA PENCEGAHAN PAPARAN BERITA HOAX DI MASA PANDEMI COVID 19 PADA KELOMPOK LANSIA DI KELURAHAN CINUNUK Winne Wardiani; Rini Anisyahrini
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 3 No. 2 (2022): Volume 3 Nomor 2 Tahun 2022
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v3i2.4919

Abstract

Derasnya arus informasi saat ini dapat mempengaruhi persepsi kelompok masyarakat, khususnya kelompok lansia. Banyak sekali informasi-informasi yang berkembang di media, khususnya media sosial. Namun belum dapat dipastikan akurasi dari berita tersebut. Terlebih lagi pada awal masa pandemi covid-19 hingga saat ini, ketika angka kematian covid-19 sudah melandai dan pemerintah memberikan statement bebas menggunakan masker ketika berada di tempat terbuka. Namun tetap saja, informasi-informasi hoax masih banyak di temukan diberbagai platform media sosial. Terutama yang berkaitan dengan informasi kesehatan. Tidak sedikit infomasi mengenai tips untuk menjaga kesehatan di masa pandemi, namun setelah di cek ke akuratan dari berita tersebut ternyata berita tersebut adalah berita hoax. Hal tersebutlah yang melatarbelakangi kegiatan PKM ini untuk memberikan kontribusi kepada masyarakat khususnya kelompok lansia. Solusi yang ditawarkan dalam kegiatan PKM ini: 1) Peningkatan kemampuan dan keterampilan dalam menggunakan teknologi digital untuk para lansia; 2) Peningkatan kemampuan memilah dan memilih informasi yang tersebar di media sosial. Metode pendekatan yang digunakan dalam kegiatan PKM ini: 1) Metode diskusi dan tanya jawab; 2) Metode bimbingan teknis dan pendampingan. Hasil kegiatan PKM ini adalah: 1) peningkatan kemampuan mitra dalam memanfaatkan teknologi dan literasi digital, dapat terlihat dari seluruh peserta yang ada. Mereka sudah bisa menggunakan google form dengan baik. Mitra sudah mulai memanfaatkan teknologi dan bisa menyaring informasi di media sosial dengan baik; 2) Dalam teknik pengisian google form mitra bisa mencantumkan identitas seperti nama lengkap, nomor whatsapp, serta alamat lengkap; 3) Dalam google form tersebut mitra menjawab pertanyaan quiz yang tercantum pada google form tersebut, seperti contoh berita hoax, perbedaan berita hoax, dan pentingnya media digital dalam penyebaran informasi hoax.
PENGELOLAAN AKUN SOSIAL MEDIA INSTAGRAM OPEN TRIP DAN JASA TITIP @jengmimarikmacitralestari DI ERA PANDEMI COVID-19 Rini Anisyahrini; Winne Wardiani; Yanti Susilawati Tresnawati
Linimasa : Jurnal Ilmu Komunikasi Vol. 6 No. 1 (2023): Januari 2023
Publisher : Ilmu Komunikasi, FISIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The Covid-19 pandemic has changed life patterns, such as the tourism sector which has been badly affected due to restrictions on human movement. The Indonesian government implements IMR or New Habit Adaptation as an effort to keep active by implementing health protocols. Tourist trips by foreign tourists and domestic tourists have decreased as a result of restrictions on human movement and activity. Open Trip services and outward shopping entrusted services have decreased. However, tourism service actors and the creative economy must continue to maintain their business. Jastip and opentrip business owners in a state of survival continue to promote through social media. Open Trip business owners and Titip Services from the Instagram account @jengmimarikmacitralestari also carry out promotions on Instagram social media. The purpose of this research is to find out how to manage Instagram Open Trip accounts and Titip Services @jengmimarikmacitralestari in the Era of the Covid-19 Pandemic. The research method is qualitative with a case study research tradition approach. The case study on the Instagram account @jengmimarikmacitralestari is because there is a peculiarity of the case with the owner of the Instagram account Open Trip and Titip Service which is managed by the account owner who is very strong in promotion on Instagram social media. During the pandemic, it was a testing period for account owners in their business to be able to stay in business and continue to manage their Instagram accounts. The data collection technique is through in-depth interviews with the account owner, making observations on the Instagram social media account @jengmimarikmacitralestari, and literature review.
Co-Authors Iskandar, Trias Pyrenia Komala, Elly Rabathy, Qisthy Rini Anisyahrini Yanti Susila Tresnawati