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DETERMINATION OF THE EFFECT OF JOB SATISFACTION AND WORK MOTIVATION ON THE PERFORMANCE OF NURSES IN THE COVID-19 ENDEMIC Prabowo, Wahyu Agung Setio; Herawati, Nuri
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 7 No 3 (2023): Edisi September - Desember 2023
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v7i3.3439

Abstract

Nurses are the frontline against COVID-19, they take care of patients and are close to patients at all times. This research was conducted with the aim of knowing the direct impact of Job Satisfaction with Work Motivation, and Nurse Performance and its indirect effects in the post-pandemic period, namely the COVID-19 Endemic. The population used in this study were Nurses in one of the private hospitals in Sidoarjo, East Java, Indonesia, totaling 281 nurses. The sample in this study amounted to 109 respondents. The analysis technique used is using PLS SEM. From data processing, the results show that the Job Satisfaction variable has a significant role in fostering Work Motivation, and Nurse Performance in hospitals. Work Motivation is proven to affect performance. In addition, it turns out that Job Satisfaction indirectly affects Nurse Performance through Work Motivation of nurses. The results provide an understanding that the approach can be taken to maintain Nurse Performance, especially in difficult times such as endemic.
Pengaruh Market Orientation dan Human Capital terhadap Competitive Advantage dengan di Mediasi Dynamic Marketing Capability Prabowo, Wahyu Agung Setio; Denata, Deni Luky; Sulati, Sulati
Jurnal Bisnis Mahasiswa Vol 5 No 3 (2025): Jurnal Bisnis Mahasiswa
Publisher : PT Aksara Indo Rajawali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/jbm.565

Abstract

Covid-19 mengakibatkan adanya perubahan pasar properti yang sangat dinamis. Sehingga perlu pendekatan yang optimal untuk mengikuti perubahan tren pasar tersebut. Dalam konteks ini peneliti hendak mengeksplorasi pengaruh market orientation dan human capital terhadap competitive advantage yang dimediasi dynamic marketing capabilities. Penelitian ini dilakukan terhadap 125 orang marketing properti yang tersebar di wilayah Jawa timur. Hasil penelitian ini menunjukan bahwa market orientation dapat berpengaruh positif terhadap competitive advantage secara langsung maupun dimediasi dynamic markering capabilities terlebih dahulu. Serta mengungkapkan pengaruh human capital yang tidak bisa langsung berpengaruh terhadap competitive advantage, namun harus dimediasi lebih dulu oleh dynamic marketing capabilities. Kemudian hasil penelitian ini memiliki implikasi penting yang menyarankan bahwa pimpinan harus sadar pentingnya pemahaman dan market orientation terhadap strategi persaingan dengan kompetitor. Serta, perlu adanya pengelolaan secara serius terhadap human capital agar dapat bermanfaat terhadap competitive advantage perusahaan.