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Analysis of Bandung City Muzaki Satisfaction with the Services of the National Amil Zakat Agency (BAZNAS) Yudi Haryadi; Wasifah Hanim; Siti Mardiana; Molly Mustikasari; Aprilian Dheabella Valentino
ENDLESS: INTERNATIONAL JOURNAL OF FUTURE STUDIES Vol. 6 No. 2 (2023): ENDLESS: International Journal of Future Studies
Publisher : Global Writing Academica Researching & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/endlessjournal.v6i2.188

Abstract

The National Amil Zakat Agency in Indonesian “Badan Amil Zakat Nasional” (BAZNAS) in Bandung City places a high priority on measuring muzakki satisfaction in all aspects of service delivery. In order to increase the muzakki's (those who pay zakat) trust in BAZNAS in Bandung City, it is obvious that service improvement is required. This study has a descriptive study design and a quantitative methodology. Its goals are to assess the level of community satisfaction with the services supplied by the local institution, explain and comprehend the quality of services offered, and gauge how closely community satisfaction corresponds to the institution's actual performance of services. Purposive sampling is the method of sampling that was used, and 344 respondents made up the sample. The measurement method for the public service satisfaction index and the calculation described in the Regulation of the Minister of State Apparatus Empowerment and Bureaucratic Reform of the Republic of Indonesia Number 14 of 2017 regarding Guidelines for Preparing Public Service Organizer Satisfaction Surveys and SERVQUAL are combined in the analysis method used to calculate the muzakki satisfaction index for BAZNAS in Bandung City. 90% of the muzakki express concern and high concern for BAZNAS activities, despite the fact that they have no direct interaction with BAZNAS in Bandung City, according to an analysis of muzakki perceptions of zakat administration by BAZNAS in that city. 50.56% of the muzakki reported that the “Unit Pengumpul Zakat” UPZ (collecting and distribution units) at their individual universities are how they find out about BAZNAS initiatives. Information is accessed by the remaining 49.49% of the muzakki via various digital channels. About 60% of the muzakki in Bandung City believe that BAZNAS' official website and social media pages are "informative" in how they publish their activity reports. 85% of the muzakki in Bandung say that the needy and poor groups should be the focus of the zakat distribution carried out by BAZNAS. Bandung Sehat, Bandung Taqwa, Bandung Makmur, Bandung Cerdas, and Bandung Peduli are the five BAZNAS projects in Bandung City that earn the maximum support from the muzakki, each receiving 43.56%. Almost all of the components (indicators) of the muzakki satisfaction measurement fall into the "good" category, scoring between 3 and 4. Only one indication receives a score of 4.01 or above, which is in the trust area and represents a very good result. One more indication, rating 3.69 (good), is above 4.00 in the satisfaction category. The Bandung City Muzakki's impression of service quality was used to calculate the BAZNAS Service Quality Index, and the outcome is 77.03. In general, the muzakki rate the zakat management and distribution services offered by BAZNAS in Bandung City as being pretty satisfactory.
The Influence of Influencer Credibility, Fear of Missing Out (FOMO), and Electronic Word-of-Mouth (e-WOM) on Purchase Intention among Generation Z Consumers Siti Mardiana; Riani Prihatini Ishak; Sunarni; Seno Lamsir
Journal Management & Economics Review (JUMPER) Vol. 3 No. 10. 1 (2026): Special Issue: Call For Paper JUMPER
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v3i10. 1.785

Abstract

This study examines the influence of influencer credibility, Fear of Missing Out (FOMO), and electronic word-of-mouth (e-WOM) on purchase intention among Generation Z consumers. In the rapidly evolving digital landscape, social media platforms have become central to shaping consumer attitudes and behaviors, particularly for younger generations. This research adopts a quantitative approach using a structured questionnaire distributed to Generation Z respondents, with data analyzed through descriptive statistics, reliability and validity testing, correlation analysis, and multiple regression analysis. The findings reveal that all three factors significantly and positively influence purchase intention. Among them, e-WOM emerges as the most influential predictor, indicating that peer-generated content and online reviews play a crucial role in consumer decision-making. Influencer credibility also significantly impacts purchase intention, highlighting the importance of trustworthiness and authenticity in influencer marketing. Additionally, FOMO contributes as a psychological driver that encourages consumers to engage in purchasing behavior to avoid missing out on trends and experiences. The study explains a substantial proportion of variance in purchase intention, emphasizing the combined importance of informational and emotional factors. These findings provide valuable theoretical contributions by integrating social influence and psychological constructs, while also offering practical implications for marketers aiming to effectively target Generation Z. Businesses are encouraged to leverage credible influencers, foster positive e-WOM, and design campaigns that create urgency and social engagement. Overall, this study enhances understanding of digital consumer behavior nd offers strategic insights for marketing in the social media era.