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Important Role of Parents in Stimulating the Emotional Ability of Early Children Efriza Rahmadani; Tjipto Sumadi; Nurjannah
International Conferences on Early Childhood Education Proceedings Vol 1 No 1 (2023): International Conference on Early Childhood Proceeding
Publisher : Universitas Panca Sakti Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51714/icec.v1i1.84

Abstract

Parents have a very important role in being a good role model or role model for children, especially in setting an example in behaving and acting, especially in the ability to manage emotions, early childhood does not yet have the mature ability to manage their own emotions so children need stimulation from parents in developing aspects of children's emotional abilities, but the facts on the ground show that some parents lack education on how to properly stimulate children's emotional abilities, so that children also lack the ability to regulate their emotions such as expressing emotions verbally and nonverbally and expressing emotions appropriately according to with the child's condition. This study aims to describe and explain the important role of parents in stimulating children's emotional development. This study uses a qualitative method with a literature study approach. Based on the results of the analysis of several relevant research journals, it is explained that children's emotional development is greatly influenced by the stimulation provided by the child's closest environment, especially the child's parents. The implication of this research is to educate parents about how to stimulate children's emotional development.
Humor Gimik sebagai Strategi Brand Awareness Wirausaha Mahasiswa: Training on Humor Gimmicks as a Brand Awareness Strategy for Student Entrepreneurs Mitra Mustaricha; Tjipto Sumadi; Iqbal Syafrudin; muhammad rafiq hidayatullah; Cahya Kamilah Eka Putri; Layda Dwi Utami
DARMADIKSANI Vol 5 No 4 (2025): Edisi Desember
Publisher : Jurusan Pendidikan Bahasa dan Seni, FKIP, Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/darmadiksani.v5i3.8713

Abstract

Pada era digital yang kompetitif, strategi pemasaran berbasis konten menjadi salah satu pilihan  dalam meningkatkan brand awareness. Salah satu strategi yang semakin populer adalah penggunaan humor gimik dalam konten digital untuk menarik perhatian audiens. Namun, banyak wirausaha termasuk wirausaha muda yang belum memahami cara memanfaatkan humor gimik secara efektif dalam strategi pemasaran. Hal tersebut ditemui pada mahasiswa wirausaha Universitas Negeri Jakarta (UNJ). Pengabdian ini bertujuan untuk meningkatkan pemahaman dan keterampilan mahasiswa UNJ dalam menggunakan humor gimik sebagai strategi digital marketing. Program ini dilakukan melalui serangkaian pelatihan dan pendampingan yang meliputi sosialisasi, pelatihan, praktik implementasi dan evaluasi yang dikemas melalui dua kegiatan yaitu Seminar Pengabdian Kewirausahaan Mahasiswa dan Program “Gebyar PPKN”. Hasil evaluasi pengabdian menunjukkan bahwa humor gimik berbasis iklan produk berhasil meningkatkan perhatian khalayak terhadap produk melalui kesan menarik yang didapat khalayak. Diharapkan program ini dapat meningkatkan pemahaman mahasiswa mengenai konsep branding, pemasaran digital, dan pembentukan brand awareness yang kuat.