Mutiara Sani Siagian
Universitas Mercu Buana Yogyakarta

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Pemanfaatan Media Sosial Dalam Pemasaran UMKM Mutiara Sani Siagian; Nungraeni Nungraeni
Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 4 (2023): Desember : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Universitas Muhammadiyah Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57214/pengabmas.v5i4.398

Abstract

This service activity explains how social media can be used to market MSME products in the Gamplong area. The purpose of the service is to introduce MSME products to the wider community in order to capture great potential. This research metdhod is descriptive qualitative. From the results of the service, it was found that the use of social media has good benefits in increasing sales of MSME products in the Gamplong area.