Jurnal Pengabdian Masyarakat Nusantara
Vol. 5 No. 4 (2023): Desember : Jurnal Pengabdian Masyarakat Nusantara

Pemanfaatan Media Sosial Dalam Pemasaran UMKM

Mutiara Sani Siagian (Universitas Mercu Buana Yogyakarta)
Nungraeni Nungraeni (Universitas Mercu Buana Yogyakarta)

Article Info

Publish Date
09 Dec 2023

Abstract

This service activity explains how social media can be used to market MSME products in the Gamplong area. The purpose of the service is to introduce MSME products to the wider community in order to capture great potential. This research metdhod is descriptive qualitative. From the results of the service, it was found that the use of social media has good benefits in increasing sales of MSME products in the Gamplong area.

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Journal Info
Jurnal Pengabdian Masyarakat Nusantara
Website

Abbrev

pengabmas

Publisher

Universitas Muhammadiyah Manado

Subject

Education Health Professions Social Sciences Other

Description

Jurnal Pengabdian Masyarakat Nusantara (Pengabmas Nusantara) adalah jurnal yang menerbitkan artikel-artikel penelitian sebagai hasil pengabdian masyarakat. Focus dan Scope pada bidang Multidisiplin Ilmu, pendidikan, Hukum, Ekonomi, Humaniora, Teknik, Pertanian, Komunikasi, Kesehatan, dan Rekayasa. ...