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All Journal Human Capital Development
Suryani Chodidjah
Universitas Asa Indonesia
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PENGARUH DESTINATION IMAGE, PERSEPSI HARGA, DAN FASILITAS TERHADAP KEPUTUSAN BERKUNJUNG DI TAMAN MINI INDONESIA INDAH (TMII) Stevany Rotua Elesa; Suryani Chodidjah
Human Capital Development Vol 10 No 1 (2023): Human Capital Development
Publisher : LPPM Universitas Asa Indonesia

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Abstract

The purpose of this study was to determine the effect of destination image, perceived price and facilities on visiting decisions at Taman Mini Indonesia Indah. A total of 100 respondents were taken as samples using the Accidental Sampling method. Data analysis research uses multiple linear analysis with the help of IBM Statistics 26 software. The results of the hypothesis using the t test explain that destination image, price perceptions and facilities are proven to have a partial and significant influence on visiting decisions. Furthermore, through the f test it can be seen that destination image, price perceptions and facilities together have an effect on visiting decisions.
PENGARUH WISATA EDUKASI, NIAT PERILAKU, DAN LOKASI TERHADAP NIAT BERKUNJUNG ULANG KE TAMAN ISMAIL MARZUKI JAKARTA Leni Anggraini; Suryani Chodidjah
Human Capital Development Vol 10 No 2 (2023): Human Capital Development
Publisher : LPPM Universitas Asa Indonesia

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Abstract

This study aims to determine the effect of educational tourism, behavioral intention and location on the intention to return to Taman Ismail Marzuki Jakarta. The population involved in this study were tourists at Taman Ismail Marzuki using the accidental sampling method with a total of 100 respondents. This study used data analysis using quantitative methods assisted by SPSS version 26 software. The results showed that the educational tourism variable had a positive and significant influence on intention to return. Behavioral intention has a positive and significant influence on intention to revisit. Location has a positive and significant influence on the intention to revisit. Simultaneously, educational tourism, behavioral intention, and location influence intention to revisit by 66.4% while the remaining 33.3% is influenced by other factors not included in this study.
Co-Authors Leni Anggraini Stevany Rotua Elesa