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All Journal Jurnal Ilmu Komunikasi Jurnal Salingka Nagari
Atika Suri
Unknown Affiliation
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Pengaruh Konflik Peran Ganda Dan Stres Kerja Terhadap Kinerja Pada Perawat Wanita Di RSUD Prof.DR.M.A Hanafiah, SM Batusangkar Atika Suri; Rino Rino
Jurnal Salingka Nagari Vol 2 No 2 (2023): Jurnal Salingka Nagari
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jsn.v2i2.160

Abstract

The purpose of this study is to see how multiple role conflict and work stress affect the performance of female nurses at Prof.Dr.M.A Hanafiah Hospital, SM Batusangkar. This type of study is causal. Nurses from Hanafiah Hospital Batusangkar participated in this study. Based on the slovin formula, the number of research samples was determined to be as many as 97 people, who were chosen using a purposive sampling technique. The data used in this study is primary data. Multiple regression is the analytical method used. In this study, data was analyzed using classical assumption analysis, multiple regression analysis, and hypothesis analysis. According to the findings of this study, 1) Multiple Role Conflict and Job Stress have a significant impact on performance. 2) Dual Role Conflict improves performance in a significant way. 3) Workplace stress improves performance in a significant way.
Implementasi Cyber Public Relations pada Instagram @dcikabakery Atika Suri; Sadiyah El Adawiyah
MUKASI: Jurnal Ilmu Komunikasi Vol. 3 No. 1 (2024): Februari 2024
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/mukasi.v3i1.2394

Abstract

Researchers will examine whether Cyber Public Relations activities are effective in improving the D’cika Cakes & Bakery brand. The aim is to analyze the use of social media as an information medium for D'cika Cakes & Bakery in Cyber Public Relations activities referring to Chris Heuer's theory with four indicators, namely context, communication, collaboration and connection. This research was conducted using a qualitative approach with descriptive methods and using interviews and observation as data collection techniques. D'Cika uses various promotional media, including social media, television, digital platforms and billboards, to market its products or services. They specialize in business-to-business marketing communications and are directly involved in B2C activities. D'cika has two accounts, @dcikabakery.official and @dcikabakery, which are managed by the marketing communications team. The brand owner and marketing team have full control over the selection of promotional media. D'Cika Cakes & Bakery uses Instagram to maintain its reputation, utilizing various promotional media such as advertising, public relations and digital marketing. Brand owners and marketing teams control media selection, ensuring product quality and customer satisfaction.
Co-Authors Adawiyah, Sa'diyah El Rino Rino