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Freony Yuri Silpa
Universitas Putra Indonesia “YPTK” Padang
Economics, Econometrics & Finance Engineering

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Strategi Optimalisasi Manajemen Inventaris Dan Penjualan Di Toko SRC FIO Freony Yuri Silpa; Marsha Anabel Sadina; Riri Monalisa; Sri Laila Ulfa; Vivi Nila Sari
Jurnal Ekonomi dan Bisnis Digital Vol. 2 No. 1 (2024): Juli - September
Publisher : CV. ITTC INDONESIA

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Abstract

This study examines the primary challenges encountered by SRC FIO Store, a micro, small, and medium enterprise (MSME) involved in the retail of essential commodities. Based on case studies and field observations, three primary issues were identified: inefficient stock and sales management systems, insufficient data for pricing and marketing tactics, and expensive unsold inventory. The research suggests that implementing a digital inventory system, doing sales data analysis, and utilizing forecasting methodologies can address these issues and enhance the profitability and competitiveness of SRC FIO Store.
Co-Authors Marsha Anabel Sadina Riri Monalisa Sri Laila Ulfa Vivi Nila Sari