<![CDATA[Abstrak: Perkembangan di pasar modal Indonesia yang semakin meningkat tidak diikuti dengan literasi investasi pasar modal terutama Generasi Z (gen Z) di SMKN 6 Pekanbaru. Kegiatan pengabdian kepada masyarakat ini bertujuan memberikan edukasi kepada gen Z tentang berinvestasi saham di pasar modal secara cerdas dan memberikan pemahaman tentang pasar modal dan produk-produknya dengan mengubah paradigma dari saving society menjadi investment society. Kegiatan ini dilakukan oleh Tim Pengabdian Kepada Masyarakat dari Fakultas Ekonomi dan Bisnis Universitas Riau bekerja sama dengan Bursa Efek Indonesia Perwakilan Riau di SMKN 6 Pekanbaru. Kegiatan ini dilakukan kepada 64 siswa dengan tiga tahapan yaitu pre-test, edukasi pasar modal, dan evaluasi kegiatan (post-test). Adapun jumlah soal untuk pre-test dan post-test masing-masing 8 soal. Hasil pre-test menunjukkan bahwa masih banyak siswa yang belum mengetahui cara berinvestasi saham. Setelah diberikan literasi pasar saham, evaluasi post-test dilakukan yang hasilnya menunjukkan bahwa lebih dari 70% pengetahuan dan minat siswa dalam berinvestasi saham mengalami peningkatan.Abstract: The increasing development in the Indonesian capital market is not accompanied by capital market investment literacy, especially Generation Z (gen Z) at SMKN 6 Pekanbaru. This community service activity aims to educate Gen Z about investing in shares in the capital market intelligently and provide an understanding of the capital market and its products by changing the paradigm of a saving society to an investment society. This activity was conducted by the Community Service Team from the Faculty of Economics and Business, Universitas Riau in collaboration with Indonesia Stock Exchange Riau Representative in SMKN 6 Pekanbaru. This activity was carried out on 64 students in three stages, namely pre-test, capital market literacy, and evaluation (post-test). There are 8 questions for each pre-test and post-test. The pre-test results show that many students still do not understand how to invest in stock. After being given stock market literacy, a post-test evaluation was distributed which the result showed that more than 70% of the students’ knowledge and interest in investing in stocks had increased.]]>
