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All Journal International Journal of Environmental, Sustainability, and Social Science Journal of Comprehensive Science
Chablullah WIBISONO
University of Batam, Indonesia
Computer Science & IT Economics, Econometrics & Finance Electrical & Electronics Engineering Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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The Effect of Price, Product Quality, Shipping Speed, Discount Strategy on Purchase Decisions Mediated by Word of Mouth in Micro Coffeeshop Business Fitria Lestari PUJIASTUTI; Chablullah WIBISONO; Sajiyo SAJIYO
International Journal of Environmental, Sustainability, and Social Science Vol. 5 No. 4 (2024): International Journal of Environmental, Sustainability, and Social Science (Jul
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v5i4.1146

Abstract

Coffee is a very popular drink in many countries, including Indonesia. Based on data from the International Coffee Organization in 2018, Indonesia is ranked fourth as the largest coffee producer in the world. The theories used in this study are price, product quality, delivery speed, discount strategy, purchasing decision, and word of mouth. The population of this study is comprised of consumers of micro coffee shops in Batam City, 71 micro businesses in Batam City per day, namely 3905 consumers. The sample was 356 coffee shop consumers, with Slovin obtained n + 188 respondents. Discussion Resultsprice has a significant influence on the word of mouth variable, product quality does not have a significant influence on the word of variable, service speed has a significant influence on the word of mouth variable, discount strategy has a significant influence on word of mouth. Word of mouth, price, and service speed significantly influence purchasing decisions, while product quality does not. Word of mouth also effectively mediates the impact of price, product quality, service speed, and discount strategies on purchasing decisions in Batam City. The study suggests leveraging these factors to boost culinary tourism for Micro Coffeeshop businesses in Batam City.
Determination of Employee Works Performance through Employee Works Motivation with Organizational Support as a Moderating Variable at PT. MEITECH EKA BINTAN Endra Teja Kesuma; Chablullah Wibisono; Bambang Satriawan
Journal of Comprehensive Science Vol. 5 No. 2 (2026): Journal of Comprehensive Science
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/jcs.v5i2.4069

Abstract

This study investigates the determinants of employee performance at PT Meitech Eka Bintan by examining the roles of organizational culture, employee competence, employee commitment, work environment, and work motivation, with organizational support positioned as a moderating variable. The research is grounded in organizational theory and human resource performance frameworks, emphasizing the strategic importance of motivation and support systems in a heavy fabrication industry context characterized by high turnover. The objective is to analyze both direct and indirect relationships among variables and to evaluate the mediating role of work motivation as well as the moderating function of organizational support. A quantitative approach was employed using questionnaires distributed to 220 engineers, supervisors, and craftsmen. Data were analyzed using SmartPLS 4.1 with validity, reliability, and structural model testing. The results indicate that work motivation significantly influences employee performance and partially mediates the relationship between work environment and performance. Organizational culture and competence directly affect performance, while commitment influences performance indirectly through motivation. Organizational support significantly strengthens the relationship between motivation and performance but does not moderate motivation formation. In conclusion, employee performance in this industry is driven primarily by motivation and a supportive organizational system rather than by culture or commitment alone.
Co-Authors Bambang Satriawan Endra Teja Kesuma Fitria Lestari PUJIASTUTI Sajiyo SAJIYO